![Cashing In On Content Marketing artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/48/9e/9e/489e9e88-bb9e-7cc7-fc20-bf7c1b74a6ee/mza_1163885971017417758.jpg/100x100bb.jpg)
Marketers Need to Think This Way About Attention
Cashing In On Content Marketing
English - January 26, 2021 14:00 - 34 minutes - 78.7 MB - ★★★★★ - 22 ratingsBusiness marketing contentmarketing digitalpr growthmarketing inboundmarketing roi Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Are Your Audience Personas Effective?
Next Episode: Data Journalism is for Marketers, Too
"Pay attention!"
We heard this countless times as children, right? We learned at an early age that attention is highly sought after.
Neen James explains that attention is actually one of the most important considerations for marketers. Listen to find out how to earn the attention of your audience while also prioritizing your own attention to improve your ROI.