5. How to Build a Personal Brand :: Eric Kim

Eric Kim is an international street photographer who wants to teach people how to be more courageous as photographers, independent as creators, and ultimately free as an entrepreneur. He quickly built his archival website, portfolio, and brand over the years by creating valuable educational materials for photographers via blog posts and thoroughly researched & published articles and books (which earned him a top-ranking position in Google Search for "Street Photography"). He provides all of this information for free on his site as a testament to his open-source philosophy. Eric has worked with Leica, Magnum, and a host of other companies. In this episode, we talk about goal-setting toward building a personal brand, the best ways to get your name out there, what inspired his open-source philosophy, social media, and the pursuit of freedom at all costs.


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