Using LinkedIn to Establish Credibility, Attract Investors, and Raise Capital - with Yakov Smart | TLS120

Yakov Smart is considered to be the leading expert when it comes to attracting high net-worth investors and raising capital using LinkedIn. He’s the author of Disrupting LinkedIn and a sought-after authority by top business owners and sales leaders worldwide. Yakov has shared the stage with Samantha Debianci of Bravo's hit TV show, Million Dollar Listing, and has been a guest on numerous media outlets.

A resident of Scottsdale, Arizona, today Yakov is the proud leader of Linked Lead Enterprises, where his webinars, on-demand training programs, and strategic consulting accelerators give people proven tools and techniques for transforming their LinkedIn Profiles into priceless, Capital Raising Assets.

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WE DISCUSS:

How he used LinkedIn as a lead generation platform for various businesses.How “streams of commonality” work.How narrowing your niche affects your marketing strategies.How to target your clients in LinkedIn.Why it all starts with building a list.How to establish authority and credibility online.The purpose of direct messaging in building relationships.How you can add value to direct messages.The biggest mistakes people make in using LinkedIn.How to maximize the use of LinkedIn based on its recent developments.

KEY QUOTE:
“People make a split decision whether or not they’re gonna give attention. If it’s something that’s broad and they’ve heard it fifteen different times while it’s a lot harder to cut through the noise versus hey this is really specific ‘cause now the first real kinda key is grabbing that piece of initial attention online.“

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