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Digital PR campaigns will have to work harder than ever in 2023 - with Iona Townsley
The Majestic SEO Podcast
English - March 08, 2023 08:00 - 17 minutes - 25.6 MBMarketing Business Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Using ChatGPT for SEO
Next Episode: How to use ChatGPT for SEO - with Garrett Sussman
We’re seeing less impact through digital PR campaigns which has led agencies to favour reactive PR strategies. However, if you make your campaigns work extra hard, you can achieve just as high successes. This means watertight data, strong methodologies, great copy and validating them before launch.