Ambitious Entrepreneur Show
424 episodes - English - Latest episode: 2 months ago - ★★★★★ - 21 ratingsThe Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practical online and offline marketing, business management and money mindset tips and strategies so you can build the business of your dreams, doing what you love! You'll hear diverse business topics from key branding and online/offline marketing strategies to build your credibility and visibility; leadership and business management strategies to help you build a sustainable business; right through to life-changing money mindset tips so that you can get paid what you're worth. This is another Ambitious Entrepreneur Network.com Podcast - The Voice for Entrepreneurs and Small Business. www.AmbitiousEntrepreneurNetwork.com
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Episodes
14. How to structure your podcast episode to capture attention from the get-go
December 18, 2022 19:00 - 5 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #14. Today’s tip is answering the question ‘'What’s the best way to structure my podcast?” You may be thinking – does it even matter. And the answer to that question first is – yes it does especially if you’re looking to attract the attention of your ideal cl...
[Ep#374] Why being a perfectionist is bad for your health
December 16, 2022 08:57 - 37 minutesMy guest today says, "When your to-do list is a mile long EVERYTHING feels urgent. But that’s a lie your brain tells you to keep you in the comfort zone of ‘busy’.” Joining me today is Dr. Nicole Byers. Dr. Nicole Byers is a neuro-psychologist, speaker, host of The Bold Life podcast, and CEO of Rocky Mountain Neurosciences in Calgary, Canada. She helps individuals overcome the mental habits that are keeping them stuck in self-doubt, overwhelm, and stress so they can have the confidence to ...
13. How to encourage your guests to promote their interview
December 11, 2022 19:00 - 5 minutesHi this is Annemarie and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #13. Today’s tip is answering the question ‘How can I get my guests to promote their interview?” If you want to make sure your guests to promote their interview once it goes live here are a few things you need to consider: Make sure you are inviting the right ...
[Ep#373] 7 Exciting Sales Statistics that’ll build visibility and influence the sale for Coaches & Consultants
December 08, 2022 19:00 - 22 minutesI stumbled across some exciting sales statistics this week that as coaches and consultants who are growing a business, which you’ll want to be aware of as you continue to create and share content and even have sales conversations with prospective customers. Each of these 7 statistics confirm the importance of creating valuable and compelling your content your ideal customer can find as they continue to search for a solution to their challenge and a coach to help them achieve their goals. W...
12. How to ensure your podcast stands out
December 04, 2022 19:30 - 4 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #12. Have you ever asked the question ‘How can I make sure my podcast stands out?’ You’re not the only one. We’ve all asked ourselves that question. My answer, there are lots of ways you can make sure your podcast stands out. But boiled down – the shortened...
[Ep#372] The Fail-Proof Formula for Success for Coaches
December 01, 2022 19:00 - 45 minutesIf you’ve listened to one of my podcasts, I’m sure you’ve heard me speak about the importance of being consistent. In fact, my formula for success, says it all. THE FORMULA FOR SUCCESS: Clarity + Consistency, Over Time, WILL enable you to build the Momentum you need to grow a successful business. But herein lies an issue when it comes to the formula. With regards to Clarity – I'm talking about being clear on your message – and more specifically a message that works. Because sharing a ...
11. Starting a podcast: How to come up with the perfect name for your podcast
November 27, 2022 19:00 - 5 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #11. What’s in a name? Everything – because your podcast could just become a saleable asset. In tip #6, I mentioned how my own message got lost in the noise of my own podcast and I got so bored with the guests I was interviewing that I decided to stop produ...
[Ep#371] Empowered, Loving Relationships for Entrepreneurial Couples
November 25, 2022 09:09 - 49 minutesAre you an ambitious entrepreneur with a spouse who is also an ambitious entrepreneur and while you love your spouse – your demanding schedules, and the pressure of running a business – whether you are working in the same business or you each have your own business, may just be impacting your relationship –and not in a positive way? Well, today’s show is for you! Joining me today is Annie Kallis. Annie is a Relationships Architect and empowers committed entrepreneurial couples to elevate ...
10. Starting a podcast: How often should you publish your podcast?
November 20, 2022 19:00 - 5 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #10. How frequently should you publish your podcast? If you’ve heard my response to tip #9 with that question: How long should your podcast be, I’m going to use the exact same response I gave to tip #9, to this question of how frequently should you publish you...
[Ep#370] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches
November 17, 2022 19:00 - 32 minutesIn the last episode 368, I spoke about the 5 Pillars to an optimal Customer Relationship-Building Funnel for coaches, which when set up correctly can help you: Build visibility as an influential trusted authority in your industry; Generate leads with your ideal client; while enabling you to Enroll your dream client with ease. I also shared key statements you can ask yourself, to see whether you were on the right track to get these pillars in place. How did you go – were you able to ti...
9. Starting a podcast: How long should your podcast be?
November 13, 2022 19:00 - 5 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #9. Another question I’m often asked is: How long should my podcast be? And, if that’s something you’re wondering too, my answer to you would be: It depends. You may have heard me say before: there are NO rules to podcasting other than the rules you set your...
[Ep#369] 5 Pillars to an Optimal Client Relationship-Building Funnel for Coaches
November 11, 2022 05:11 - 30 minutesOver the last few months inside my membership program for Coaches - The Influence Alliance, we’ve been spending time on mapping out our strategies for the customer journey – the sequence of strategic steps you take a prospective customer through as they get to ‘know, like and trust you’ and go from lead to paying customer. Do you have a strategy in place in your coaching business that’ll enable you to build a relationship with a prospective client, nurturing and taking them from just getting...
8. Starting a podcast: Which is the best microphone
November 06, 2022 19:00 - 6 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #8. In tip #7 I shared that one of the most common questions I’m asked by coaches who are thinking of starting their podcast is – where do I start? The second question I’m often asked is this: What’s the best microphone for my podcast? The answer is simple: Th...
7. Starting a podcast: Where do you start?
October 30, 2022 19:00 - 5 minutesHi this is Annemarie and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #7. One of the most common questions I’m asked by coaches who are thinking of starting their podcast is – where do I start? So in this tip I want to share what I share with them and with all of my clients and my community. Where do you start when it comes to y...
[Ep#368] The 3 Key Stages of the Customer Journey for Your Client Relationship Building Funnel
October 27, 2022 19:32 - 26 minutesOver the last few months inside my membership program for Coaches - The Influence Alliance, we’ve been spending time on mapping out our strategies for the customer journey. Is this something you have in place in your coaching business? Do you have a strategy in place that’ll enable you to build a relationship with a prospective client, nurturing and taking them from just getting to know you, through to a warm lead, through to a customer who can’t wait to begin working with you? So, you becom...
6.Mistake5: Your message getting lost in the noise of your own podcast
October 23, 2022 19:00 - 6 minutesHey, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #6. And this is the last of the main mistakes that I made when I started my very first co-hosted podcast 13 years ago, which we did for two years, and then even continued to do over the years with the other podcasts that I had. I'm sharing these mistakes with you so that you can avoid making them and therefore not have to go through the frustration that I did. But rather launch your podcast and start generating...
Ep#367 Coaches, Why LESS really is MORE to grow your brand and business
October 21, 2022 07:00 - 17 minutesHave you heard the saying ‘Less is more’? It’s a paradox – an oxymoron, that has been used across many industries. In fact, it’s something I’ve said too, when it comes to a coach developing their message and content: Less IS More. How so? I share more in today’s episode. RESOURCES: Subscribe to my weekly newsletter – The Influence Bulletin How to Become Distinguishable, Uncopyable and Irresistible Masterclass Book a time to chat with Annemarie Enjoy This Podcast?If you enjoy...
5. Mistake 4: Focused on a large audience vs niched audience
October 16, 2022 19:00 - 6 minutesHey, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #5, I'm still covering some of the mistakes that I made 13 years ago when I started my very first podcast. It was a co-hosted podcast that started in 2008. Go back to a couple of tips. And I share a little bit more about why I started back in Tip #2, I believe it is, but today, I'm covering tip #5. And that mistake is focusing on building a large audience versus a niched audience. Now previously, I've mentioned ...
[Ep#366] How to Apply the Alignment Marketing Formula
October 13, 2022 19:00 - 35 minutesPeople buy from a company that they trust, like, and know. If people don’t know about your brand, they can’t build a relationship with you. They would want to support someone that shares their core values. Knowing who you want to sell your services to is crucial when it comes to sales and marketing. Not knowing who or what your ideal clients are can very well lead to ineffective marketing strategies. The content you share must also be valuable to your clients. And as you incorporate your valu...
4. Mistake 3. Focusing only on sponsorships
October 09, 2022 19:00 - 5 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #4, which are the mistakes I made 13 years ago when I started my very first podcast. This tip follows on from tip #3 – comparing and thinking a podcast is like mainstream radio, which is not. Your podcast audience, especially if you are attracting a niched audience of your ideal clients – can be far more engaged than a large audience of people just listening for entertainment or easy listening, which is what you...
[Ep#365] The Power of Telling Your Story
October 06, 2022 19:00 - 32 minutesStories have played a significant role in shaping who we are as human beings. They are written so that they can be shared with others. However, most people are reluctant to tell their stories. The thought of sharing our own story can indeed be terrifying - it can force us to examine closely who we are, where are, and how we got here. What we don't realize is that our stories are powerful and they can shape, influence, and change the lives of others. We never know who needs to hear our story. ...
3. Mistake 2: Comparing podcasting to mainstream radio
October 02, 2022 19:00 - 7 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #3, which are the mistakes I made 13 years ago when I started my very first podcast. My co-host and I assumed this too, however, we were wrong. In fact, when my cohost and I hired mentors to help us monetize our podcast (back in 2008-2010) - many of them had come from mainstream radio and suggested we monetize our show with advertising and sponsorships. However, one of the things we didn’t realize back then (...
[Ep#364] Why Your Voice Is Your Branding
September 29, 2022 20:00 - 34 minutesListening to someone speak, we tend to notice two things: what they are saying and their characteristics. It is amazing how much information we can learn about someone by listening to their voice - what they are feeling, where they're from, and who they are. The voices we use matter just as much as the words we use. In our voices, we convey meaning and convey our emotions. We can exercise control over our speech, improve effectiveness and do so with confidence when we know how to use our voic...
2. Mistake 1: Assuming people would listen and want to hire us
September 25, 2022 20:00 - 6 minutesHi this is Annemarie and welcome to another #ListenerIntoLead tip. This is tip #2, which are the mistakes I made and wish I had avoided 13 years ago when I started my very first podcast. As businesses we know it can take multiple touchpoints for people to get to 'know, like, and trust' you. And, there’s a difference between your audience building 'know, like and trust' with you as a podcast host versus listening to you and building ‘know, like, and trust’ through the lens of ‘do I want to...
[Ep#363] 3 Keys to Success
September 22, 2022 20:00 - 11 minutesWant to know what the three keys to success are? Hint: Clarity + Consistency + Constancy = SUCCESS In this brief episode, Annemarie shares what each is and what you should be focusing on in order to position yourself for success. Enjoy! So, do you have the clarity you need in the areas I mentioned in today’s episode? Are you showing up consistently with the ONE clear and concise message? And, are you showing up regularly over time to ensure your building and maintaining the momentum you n...
1. Podcasting vs Podcasting as a business?
September 18, 2022 20:00 - 10 minutesHi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #1. A question I was asked once was "Is there a difference between podcasting and podcasting as a business?" My answer was, yes, absolutely there is a big difference. It’s easy to start a podcast. We have incredible tools and technologies at our fingertips making it very easy to press record, start speaking or interviewing a guest, then uploading to a podcast host. Congratulations – you are a podcaster. Howeve...
[Ep#362] Your Potential to Achieve Greatness - Inspirational Tip
September 15, 2022 20:00 - 7 minutesEveryone has the potential to achieve greatness – whatever ‘greatness’ means to you. For you, it may mean reaching a level of success and accomplishment you never thought was possible. Or perhaps, it’s making a much bigger impact in the lives of your clients and community, by facilitating life-changing transformation. Or maybe, it’s a combination of the two – you have a mission- and a purpose-driven focus to make a difference in the world by being the difference while growing their busines...
30. People will talk about you anyway – wouldn't you like to influence what they say?
September 11, 2022 20:00 - 6 minutesHey, it’s Annemarie - welcome to another 30DaystoDistinction tip where I’ll be sharing 30 tips over the next 30 days as part of our 30DaysToDistinction Challenge to help you become distinguishable, uncopyable and irresistible, so you are THE choice vs just A choice for your ideal client and can continue to bring real change in your sphere of influence with your message and expertise. This is Tip #30 – wow, we made it!!! If I was to ask you to define Personal Branding – or your Personal Bran...
[Ep#361] When Failure and Disappointment Come Knocking
September 08, 2022 20:00 - 11 minutesHave you heard this powerful quote before? “Life is like photography. We develop from the negatives. It’s a quote Annemarie has reminded herself if a LOT over the years as she’s picked herself up and dusted herself off from yet another failure or disappointment. In fact, it was those failures and disappointments and the many lessons she learned, which are now principles and steps she teaches her clients as they continue to struggle with the challenges she struggled with. So, not only are w...
29. When doubt threatens to take you out
September 04, 2022 20:00 - 6 minutesI've spoken to SO many aspiring entrepreneurs over the last decade (or so) who were all at the beginning of their journey of finding their 'THING'. Their INNER BRILLIANCE (as I like to call it). [Disclosure: I can SO relate to this, as it has been my own journey too]. At the core of our Inner Brilliance is often an innate talent - a strength that comes naturally to us. And, because it comes so naturally to us, it's often easy to discredit. So, we end up searching, learning, searching, doin...
[Ep#360] 3 Steps to Compelling Content that Clients LOVE
September 01, 2022 20:00 - 16 minutesDoes this happen to you? You’re sitting with your fingers poised above the keyboard; however, a blank screen is staring right back at you. You just can’t come up with a topic to write about, especially a theme that’s going to be relevant and of interest to your ideal client? Yes? You’re not alone. This was me several years ago every Monday as I sat in front of my computer ready to write an article for my newsletter subscribers. It was often difficult to come up with a topic that I fel...
28. Build Reputation Equity NOT Vanity Numbers
August 28, 2022 20:00 - 4 minutesIf you’ve been following along during the last 28 days during our 30DaysToDistinction Challenge, Tip #19 was when I shared the importance of building Reputation Equity vs Vanity Numbers – because your reputation is bankable, especially as a coach and consultant who wants to be seen as a trusted authority and have clients invest in your programs – and vanity number are not. If you’ve attended one of my Profitable and Purposeful Podcasting Masterclasses for Coaches and Consultants you would h...
[Ep#359] Why You Shouldn’t Discount Your Services – and what to do instead
August 25, 2022 20:00 - 23 minutesAs a coach, do find yourself offering your client a discount to influence them into investing in your program or package? Or do you cave in and offer a discount when your prospect asks for one? If you’ve answered yes to either one of those situations you’re certainly not alone. Annemarie admits this is something she’s done in the past, too. However, over the years she’s realized this is not the best approach to making a sale while remaining true to her personal values and business growth goa...
27. Right Tactic – Wrong Timing for You and Your Business, Right Now
August 21, 2022 20:00 - 5 minutesYou only need to look online to find numerous marketers talking about how you need to do this in order to get more clients, or this new bright shiny object is THE answer. Whatever the tactic, or whatever the bright shiny tool there’s one key thing that none of these marketers talk about. And, that’s - just because you can – doesn't mean you should. Just because you can (fill in the gap of the tactic or bright shiny tool) - doesn’t mean you should. Because it might be a GREAT tactic, a GREAT...
[Ep#358] A Success Story to Model with Karen Crowell
August 18, 2022 20:00 - 36 minutesHave you got diverse experience, along with the number of roles you’ve had in your life, so-much-so you’re finding it difficult to clearly define your message and your business focus – nothing really captures the essence of who you are and the unique blend of what you have to offer? You’re not alone – this is exactly what Karen Crowell had been experiencing for years. Despite her diverse background, rich knowledge, her experience and ways she could support clients – she had just not been abl...
26. Your Call to Action – why the ‘next step’ is important
August 14, 2022 20:00 - 3 minutesWhenever you create a piece of content there has to be an end in mind AND a next step that you encourage your ideal client to take that gets them into the next step, the next phase of the customer journey as you continue to build know, like and trust. The purpose of your content is of course to bring value, position yourself as a trusted authority, with the content so good, that when you invite them to take the next step, your ideal will. When it comes to your content, think about the 3 ‘E...
[Ep#357] How to Get Crystal Clear with Your Brand Identity
August 12, 2022 07:26 - 30 minutesBrand identity plays a crucial role in establishing a successful business, as it can strengthen and differentiate your business from your competition. You must take this step to run your business successfully. Your brand helps you stand out in a competitive market by making your business memorable. Creating a positive perception of your brand in the mind of your clients is unquestionably the most important step that a business can take. However, building your brand isn't an easy process. It ...
25. Why Repurposing Content is Important
August 07, 2022 20:00 - 4 minutesHey it’s Annemarie - welcome to another 30DaystoDistinction tip where I’ll be sharing 30 tips over the next 30 days as part of our 30DaysToDistinction Challenge to help you become distinguishable, uncopyable and irresistible, so you are THE choice vs just A choice for your ideal client and can continue to bring real change in your sphere of influence with your message and expertise. This is Tip #25. And it’s all about the importance of repurposing your content. Now, before you roll your e...
[Ep#356] Developing a healthy Money Mindset
August 04, 2022 20:00 - 46 minutesHi, this is Annemarie – welcome to another episode of the Ambitious Entrepreneur Show. In today’s show, I’ll be talking about how to develop a healthy mindset around money so you can attract a higher-level client and charge what you’re worth as a trusted authority in your industry. Here’s what I’ll be covering in this show: Why your relationship with money can either hinder or help you; What’s your story around money; Money Mindset Impact Grid; Your Money Archetypes; Do you have ...
24. Innovate – even 1% difference can be the difference
August 01, 2022 00:00 - 6 minutesAs I mentioned yesterday in Tip#23, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longev...
[Ep 355] Network, network, network!
July 29, 2022 07:48 - 33 minutesMy guest today says, “No amount of denying happiness will diminish loss. Life is to be lived. Loss is inevitable and happiness should always be embraced.” Joining me today is Lisa Kaplin. Lisa is a psychologist and professional certified coach. She teaches others how to be coaches, giving numerous talks around communication, executive presence, and leadership. She considers herself a life coach for the business world in that often the issues that show up at work also show up in our personal...
23. Bring in validating third party statistics
July 24, 2022 20:00 - 5 minutesAs I mentioned yesterday in Tip#22, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevi...
[Ep 354] How to Move from Regret to Resilience
July 21, 2022 20:00 - 35 minutesSo many of us are living with regret because we keep coming back to our past mistakes. But regret is unhealthy. It causes and increases your stress which has been proven to make you more susceptible to inflammatory diseases. And no one really wants to sit in that area of regret. It's important that we know to overcome it so we can move forward with our lives and grow. One of the greatest ways to move out of regret is by building resilience. We can always choose to live life with resilience an...
22. Teach elements of your methodologies
July 17, 2022 20:00 - 5 minutesAs I mentioned yesterday in Tip#21, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longe...
[Ep#353] How Supporting Your Virtual Assistants Can Help Your Business Grow
July 14, 2022 20:00 - 36 minutesDo you want to spend more time doing the things you love in your business? Do you want to skip doing the time-consuming tasks and focus on the big picture? It's time that you get a Virtual Assistant. As your business grows, you’ll likely need more help. Using a virtual assistant helps you to free up your time so you can focus on the core areas of your business. It allows you to spend time doing the work that you do best and love in your business. Don't sweat the small stuff and outsource your...
21. Do the Opposite
July 10, 2022 20:00 - 5 minutesAs I mentioned yesterday in Tip#20, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through lon...
[Ep#352] Launching & Growing a Business as a Busy Parent
July 07, 2022 20:00 - 35 minutesStarting a new business is not easy especially if you are a parent. Being a parent can take up a lot of time and energy which makes it even more challenging to start up a business. However, this doesn't mean that you can't make your entrepreneurial dreams come true. It will require faith, determination, and a lot of hard work. Many busy parents are able to launch their business and make it grow successfully. With the right amount of planning, strategies, and tips, you can balance being an ent...
20. Challenge The Status Quo
July 03, 2022 20:00 - 4 minutesAs I mentioned yesterday in Tip#19, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same old ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through long...
[Ep 351] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 4
June 30, 2022 20:00 - 43 minutesHi, this is Annemarie – welcome to another episode of the Ambitious Entrepreneur Show. This is the fourth part of a series I’ve been running. If you’re only just joining me the series was specifically for coaches or consultants who felt like the world’s best-kept secret. This may be you and while your experience is vast, you’re secretly frustrated, because, despite all of your hard work, you’re just not getting the visibility, recognition, or new clients you’d hoped for despite all of the ...
19. Expose the elephant in the room
June 26, 2022 20:00 - 5 minutesAs I mentioned yesterday in Tip#18, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longe...