All About Digital Marketing Podcast
200 episodes - English - Latest episode: 11 months ago - ★★★★★ - 14 ratingsWelcome to the All About Digital Marketing podcast. Dedicated to insight, news and tips for you to improve your digital marketing. No matter if you're at the start of your journey online, or if you're well-seasoned like us, you'll find something in our podcast for everyone. From help with content marketing to insights from marketing professionals around the world. We're dissecting what it takes to get results online. Join Chris Bruno and Travis Ketchum, plus the team from Social INK on our adventure to create the All About Digital Marketing podcast.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Creating an Advertising Campaign with ChatGPT: Hands On
June 02, 2023 12:00 - 1 hour - 43.1 MBToday’s episode is all about creating an advertising campaign with ChatGPT, with your hosts Chris Bruno and Travis Ketchum. We break down: How to use ChatGPT to start brainstorming ideas Taking those ideas and refining them Getting into the details, and the weeds Breaking down the deliverables you need to complete the campaign We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom o...
How To Create A Marketing Avatar
May 25, 2023 08:00 - 39 minutes - 27.6 MBToday’s episode is all about how to create a marketing avatar, with your hosts Chris Bruno and Travis Ketchum. We break down: What is a marketing avatar and why are they important? Why do you have to focus on people that are going to buy? How to be honest with yourself about your business. and explaining why a pivot is not a sign of failure. We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down a...
How to Scale an Agency with Tyler Narducci
May 18, 2023 07:00 - 48 minutes - 33.1 MBToday's episode is all about how to scale an agency, with Tyler Narducci from Done For You Agency. Join Travis Ketchum and Tyler as they dive into: Why it’s important to follow your gut What is a freelancer? What is a business? What are the types of clients that you work with? Do you have the systems in place to get growth? We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links down at the bottom of the...
How Important Marketing Attribution is for your Business
May 11, 2023 08:00 - 47 minutes - 32.4 MBToday's episode is all about how important marketing attribution is for your business. Join Scott Desgrosseilliers, CEO of Wicked Reports, and your Co-Hosts Travis Ketchum and Chris Bruno. In the episode, we talk about : The importance of attribution and how it's changing. The shift from last-click attribution to last-sales attribution. How long does your sales cycle look like? How do you balance what your clients want vs what they need? We'd love to help our listeners with some free ...
How Marketing Attribution Takes You From “No Numbers, No Business” to “Know Numbers, Know Business”
May 11, 2023 08:00 - 47 minutes - 32.4 MBToday's episode is all about how important marketing attribution is for your business. Join Scott Desgrosseilliers, CEO of Wicked Reports, and your Co-Hosts Travis Ketchum and Chris Bruno. In the episode, we talk about : The importance of attribution and how it's changing. The shift from last-click attribution to last-sales attribution. How long does your sales cycle look like? How do you balance what your clients want vs what they need? We'd love to help our listeners with some free ...
How to Generate $100 Million in High Ticket Sales With Bailey Proulx
May 04, 2023 19:00 - 57 minutes - 39.6 MBToday's episode is all about how Bailey Proulx has helped his clients sell $100 million in high ticket sales. In this episode, Travis and Bailey talk about: The importance of having a gut feeling in business What is Cost per Action (CPA)? and what is CTR? What do you focus on after the landing page? And what’s the sweet spot for testimonials? We'd love to help our listeners with some free reviews and advice, so feel free to reach out to us, you'll find all the social media links dow...
7X Your Lead Magnet Engagement
April 27, 2023 08:00 - 24 minutes - 17 MBToday's episode is all about how you can 7X your lead magnet engagement. If you're currently giving away a free resource as a way to build your mailing list, you need to listen to this episode. Your Co-Hosts Chris Bruno and Travis Ketchum talk about the Lead Magnet Multiplier, a brand-new way to increase engagement exponentially. In this episode, we cover: What is a lead magnet and how they work How you can use the power of scarcity with a digital download The exact way Travis increa...
How To Get MORE LEADS For Your Agency And Close MORE SALES With Alex Schlinsky
April 20, 2023 12:00 - 43 minutes - 30.1 MBAlex Schlinsky is a renowned authority on lead generation and conversion, and he has helped agencies of all sizes achieve success. In this episode, you'll head about some of the strategies Alex uses to generate leads and close sales. If you're looking to improve your agency's lead generation and conversion, then you need to listen to this episode! By applying the strategies shared by Alex, you'll be on your way to success! Today's episode is hosted by Travis Ketchum. And here's the link ...
AI and Digital Marketing in 2023
April 13, 2023 13:00 - 49 minutes - 34.2 MBIn this episode, we take a look at what AI and digital marketing will look like in 2023. We discuss the different applications of AI digital marketing, and discuss the potential implications of this technology on the future of marketing. As the boundaries of AI continue to grow, so too does the potential for digital marketing. In this video, we take a look at what AI and digital marketing will look like in 2023 and discuss the potential implications of this technology on the future of mark...
Meet your new Co-Hosts - Season 2 IS finally here!
April 13, 2023 11:00 - 12 minutes - 8.39 MBIn this podcast episode, co-hosts Chris Bruno and Travis Ketchum introduce the revamped show, which will cover different topics related to digital marketing, including educational and video content. The hosts talk about their backgrounds, with Travis sharing his experience building software platforms like Contest Domination and Campaign Refinery. The hosts also discuss the role of AI and generative AI in marketing and other industries. The episode sets the stage for future episodes to come, ...
Episode 160 - Marketing SaaS Companies with Adam O'Leary
November 02, 2021 08:00 - 36 minutes - 25.3 MBThis week's episode is all about Marketing SaaS Companies. I'm joined by Adam O'Leary, co-founder of Trustscout, a video testimonial capture tool originally developed for agency white-label, eCommerce, and SMBs. Testimonials are so important today, especially when there is so much choice in the market. These are really what sets you aside from the competition. But you shouldn't be afraid of negative reviews. This gives you a chance to understand what problems your customers are facing. Ada...
Episode 159 - How to Market E-Commerce with Chloë Thomas
October 26, 2021 07:00 - 39 minutes - 26.9 MBThis week's episode is all about how to market e-commerce. I'm joined by Chloë Thomas, Author and host of both the Award-winning eCommerce MasterPlan Podcast and Keep Optimising Podcast. Having been in e-commerce since 2003, Chloë’s speciality is solving e-commerce Marketing Problems. Stating an e-commerce business has never been easier than it is today. There are multiple systems (Squarespace, Shopify & Wix) that allow you to set up an e-commerce shop in a short period of time. But it's st...
Episode 158 - Social Media with Gerard Murnaghan
October 19, 2021 07:00 - 42 minutes - 29 MBThis week's episode is all about social media. I'm joined by Gerard Murnaghan, General Manager & Vice President of Sprout Social, a business that offers a suite of social media solutions that supports organisations and agencies in extending their reach, amplifying their brands and creating real connections with their audiences. Social media channels are now essential to a businesses digital profile. The pandemic has fuelled the online presence of businesses, causing everyone to adapt so the...
Episode 157 - Email Marketing with Vira Sadlak & Alissa Taggart
October 12, 2021 07:00 - 40 minutes - 27.8 MBThis week's episode is all about email marketing. I'm joined by Vira Sadlak, Account Manager at Flowium and Alissa Taggart, Client Services Director at Flowium. Flowium is a Full-Service eCommerce Email Marketing Agency built to grow online retail revenue and connect clients to their customers. They are also the hosts of the Email Einstein podcast. Email marketing isn't dead. Used effectively, it can be a huge tool that can drive revenue for your business. This is because it is your audien...
Episode 156 - Growing a Community with Genecia Alluora
October 05, 2021 07:00 - 35 minutes - 24.6 MBThis week's episode is all about growing a community. I'm joined by Genecia Alluora, Founder of Soul Rich Woman, the #1 Leading Female Entrepreneur Network in South East Asia Connecting 200,000 Women Across The Region. Growing a community is an essential part of any business today. Whether you're big or small, online or on the high street, your community are an integral part of your business. They're the ones that buy from you regular, that rave about you online and that support your busine...
Episode 156 - Growing a Community with Genecia Alluora
October 05, 2021 07:00 - 35 minutes - 24.6 MBThis week's episode is all about growing a community. I'm joined by Genecia Alluora, Founder of Soul Rich Woman, the #1 Leading Female Entrepreneur Network in South East Asia Connecting 200,000 Women Across The Region. Growing a community is an essential part of any business today. Whether you're big or small, online or on the high street, your community are an integral part of your business. They're the ones that buy from you regular, that rave about you online and that support your busine...
Episode 155 - Marketing Automation & AI with Andrew Stockwell
September 28, 2021 07:00 - 33 minutes - 23.2 MBThis week's episode is all about marketing automation & AI. I'm joined by Andrew Stockwell, Chief Commercial Officer at RedEye, a business specialising in multi-channel marketing automation specifically designed for retailers, travel and financial, B2C lifecycle marketing. Marketing Automation has developed a huge amount in recent years. There's now so much you can automate. With that being said, you want to start simple and don't try to automate every single task. It's important to think a...
Episode 154 - Branding for Businesses with Nadim Sadek
September 21, 2021 07:00 - 37 minutes - 25.8 MBThis week's episode is all about branding for businesses. I'm joined by Nadim Sadek, CEO of ProQuo AI, a business that is revolutionising brand management by offering real-time AI-powered guidance that arms brand managers with the tools they need to optimise campaigns and make decisions in real-time. Everyone has a brand. This is what sets you aside from the crowd. You want to identify who your target audience is and make sure your values align with them. There will be a promise and a need ...
Episode 153 - Adding Educational Courses to Your Business with Molly Keyser
September 14, 2021 07:00 - 36 minutes - 25 MBThis week's episode is all about adding educational courses to your business. I'm joined by Molly Keyser, Founder of Profitable Courses, the business that's on a mission to help people turn their passion into an online course that's profitable from day 1. Molly now helps service-based business owners add a profitable online course to their business so they can scale without trading more of their time for dollars. With more businesses moving online than ever before, you are missing out if yo...
Episode 152 - Telling stories through video with Dan Bennett
September 07, 2021 07:00 - 39 minutes - 27.2 MBThis week's episode is all about telling stories through video. I’m joined by Dan Bennett the Founder of 1 Minute Media, a company that empowers individuals to tell their stories with great video through coursework and private membership. He is also a digital media freelancer who offers direct consultation for companies, as well as having decades of experience in video production, video editing, motion graphics, sound design, graphic design and digital content development. Having a story in...
Episode 151 - Content Creation Strategy with Ashley J. Saunders
August 31, 2021 07:00 - 42 minutes - 29.2 MBThis week’s episode is all about content creation strategy. I’m joined by Ashley J. Saunders, founder of AJS Digital Group, a media company with over a decade of experience in digital marketing. AJ has also launched an eBook publishing company, a global e-commerce shop, and started the current brands in the AJS Digital Group’s portfolio. We speak about the basic foundations for a good content creation strategy and some tips that people can start implementing right away. One simple idea is t...
Episode 150 - 2 Years - 150 Episodes - 31k Downloads - Reminiscing
August 24, 2021 07:00 - 29 minutes - 20.2 MBThis week's episode is very special as we've just celebrated our 2 year anniversary! In this time we have produced 150 Episodes and accumulated 31k downloads. Joining me are Anna Simmonds and Gareth Alvarez, who were both on the very first episode of the All About Digital Marketing Podcast in July 2019. Anna Simmonds is currently the Head of Marketing at a regulated group of companies. With over ten years of digital marketing experience. Anna has a holistic skillset spanning email, blogging...
Episode 149 - Marketing Technology with Dan McGaw
August 03, 2021 08:00 - 38 minutes - 26.5 MBThis week’s episode is all about Marketing Technology. I’m joined by Dan McGaw, CEO & Founder at McGaw.io and UTM.io. McGaw.io is a marketing technology and marketing analytics consulting company that works on building brands' marketing tech stack and analytics stack. UTM.io is a SaaS product that does campaign link management to ensure your analytics are clean and you are using the correct UTM. Dan also finds time to be a 500 Startups Mentor and previously started the first business acceler...
Episode 148 - Creating Content with AI with Ryo Chiba
July 27, 2021 07:00 - 35 minutes - 24.6 MBThis week’s episode is all about creating content with AI. I’m joined by Ryo Chiba, Co-Founder at Topic, an AI writing assistant that optimises your content to drive more organic traffic. Ryo has taken all his experience and knowledge and built Topic so that marketers could take advantage and create content in a scalable way that actually has a chance of ranking. When creating content, SEO is a huge component to think about. It is a complicated process that is constantly evolving and involv...
Episode 147 - Local Business Marketing with Neel Parekh
July 20, 2021 08:00 - 37 minutes - 25.8 MBThis week’s episode is all about local business marketing. I’m joined by Neel Parekh, Founder & CEO at MaidThis Franchise, a business that helps homeowners and short-term rental hosts (Airbnb, VRBO, etc) with their cleanings. Neel is now on a mission to help others achieve running a fully remote local business. Remote working has become more popular now than ever with businesses adapting to a more efficient way of working even in a local environment. As most businesses are now online, havin...
Episode 146 - Smartphone Video Marketing with Daryl Cygler
July 13, 2021 07:00 - 40 minutes - 28.2 MBThis week's episode is all about smartphone video marketing. I'm joined by Daryl Cygler, founder of Smartphone Video Marketing, the business that teaches SMB owners how to start and scale their video marketing efforts without the need for video production companies and expensive film equipment. As technology is evolving our capability to create content has increased massively. All you need is a smartphone nowadays. When filming, you should always be giving the perception of professionalism ...
Episode 145 - Taking Sales Online with Bill Murphy
July 06, 2021 07:00 - 35 minutes - 24.6 MBThis week's episode is all about taking sales online. I'm joined by Bill Murphy, Founder and CEO of Solar Cheat Code and Cheat Code For Sales Pros, a consulting marketing firm that helps salespeople create sales opportunities using online marketing to build their personal brands. With everything being moved online there are new ways to sell your products. Through the powers of social media, you can impose your will on an existing marketplace and reach different people at different times. S...
Episode 144 - Loyalty Marketing with Paula Thomas
June 29, 2021 07:00 - 32 minutes - 22.2 MBThis weeks episode is all about loyalty marketing. I'm joined by Paula Thomas, creator & host of the Let’s Talk Loyalty podcast. Paula is a loyalty marketing expert with over twenty years of experience delivering tangible results for some of the world's top brands. The show is targeted at industry professionals who specialise in creating, running and optimising marketing programmes that drive customer loyalty. Loyalty, when it comes to customers, is often thought about as gift cards or stam...
Episode 143 - The Power of Podcasting with David Pérez
June 22, 2021 07:00 - 35 minutes - 24.2 MBThis weeks episode is all about the power of podcasting. I'm joined by David Pérez, a Podcast Producer and the host of the Audience Coach podcast. His podcast helps coaches and entrepreneurs in the health and wellness industry create audiences for their businesses. David also works with health and wellness coaches so they can spread messages of improvement, positivity and growth through podcasting. David and his team have accompanied podcasters through the production and release of over a th...
Episode 142 - SERP Features With Diana Richardson
June 15, 2021 07:00 - 40 minutes - 28.1 MBThis week's episode is all about SERP features. I'm joined by Diana Richardson, Social Media Manager at SEMrush. Diana has a wealth of experience in digital marketing from her previous roles. She learned SEO and PPC from the ground alongside Google and Bing as they evolved. Diana used SEMrush in her previous roles and has been a huge advocate of the tool. SEMrush is an all-in-one suite of tools for improving online visibility and discovering marketing insights. The tool is suitable for mark...
Episode 141 - Event Planning Goes Virtual with Erica Maurer
June 08, 2021 07:00 - 35 minutes - 24.6 MBThis week's episode is all about how event planning has gone virtual. I'm joined by Erica Maurer, a veteran event planner and partner at EMRG Media, a leading full service event planning and digital marketing company. She is also a partner and producer of The Event Planning Expo, New York City’s largest events and hospitality industry trade show. Erica is now dedicated to helping her clients adjust from in-person events to virtual event experiences. In December, she successfully produced 65...
Episode 140 - LinkedIn, Employee Advocacy and More with Jonathan Baldock
June 01, 2021 07:00 - 41 minutes - 28.3 MBToday's episode is all about employee advocacy on LinkedIn and more with Jonathan Baldock. Jonathan works in an advisory role for SocialHP. In his previous role, 9 years at LinkedIn, he served customers like Accenture, JPMorgan Chase, Johnson & Johnson, PespsiCo, Hershey's and IBM. He is highly skilled in sharing best practices and an expert in social media recruitment, sales and marketing strategies. We speak about encouraging employee engagement on social media as this can be very powerfu...
Episode 139 - What and How to Measure Your Digital Marketing with Chris Mercer
May 25, 2021 07:00 - 37 minutes - 25.7 MBToday's episode is all about what, and how, to measure your Digital Marketing. I'm joined by Chris Mercer, the Co-founder of MeasurementMarketing.io. Mercer (as he’s known) is a sought after measurement marketing expert and has been helping marketers, marketing teams, and agencies know, trust, and grow their numbers. It is so important for all businesses, especially SMEs, to know their numbers and how they're getting results. Most people don't fully understand this, but once you understand ...
Episode 138 - Contact Management on Steroids with Jon Ferrara
May 18, 2021 07:00 - 41 minutes - 28.7 MBToday's episode is all about contact management on steroids. I'm joined by Jon Ferrara, CEO of Nimble and a renowned pioneer in the Customer Relationship Management (CRM) field, serial entrepreneur and marketing and sales expert. Jon believes the more people you can help to grow, the more you grow. It’s one of the reasons he pioneered contact management and CRM with GoldMine in the '90s, a company he sold for $125 million. He re-entered the workforce in 2010 and then launched the first soc...
Episode 137 - Self-Serve Ads with Lisen Zethraeus
May 11, 2021 07:00 - 40 minutes - 27.7 MBToday's episode is all about self-serve ads. I'm joined by Lisen Zethraeus, Chief Marketing Officer at DanAds, who has a wealth of experience with brands including Mars Inc, M&Ms, Snickers, Orbit, Whiskers, and Pedigree. All of these brands have huge marketing budgets and many levels of approval when running campaigns. Lisen was curious about brands at the other end of the spectrum that don't have large budgets. That's what lead her to DanAds. DanAds is on a mission to democratise ad buyin...
Episode 136 - 2 Weeks Ahead is Good for Your Head!
May 06, 2021 07:00 - 10 minutes - 7.23 MBToday's episode is all about the concept of "2 weeks ahead is good for your head". We never want to be rushing around and desperately trying to create content. This is a big No. When content is done quickly at the last minute, it usually has mistakes or other issues. It won't be thought out properly and is not actually going to take us towards our objectives. Think about the effect on you, your brand, and most importantly, your audience. Another issue is when you go on to a business's soci...
Episode 135 - People First Digital Marketing with Mike Krass
May 04, 2021 07:00 - 38 minutes - 26.8 MBToday's episode is all about People First Digital Marketing with Mike Krass. Mike is the CEO of MKG Marketing, a digital marketing agency that gets tech and healthcare brands found online through transparent, measurable digital marketing. Over the last ten years, Mike has grown MKG Marketing into a 7 figure business not only by specialising in data and analytics but by embracing a “people first” philosophy that promotes a strong work-life balance while systematically holding employees as we...
Episode 134 - What is a Content Calendar?
April 29, 2021 12:00 - 12 minutes - 8.93 MBToday's episode is all about content calendars. There are a couple of schools of thought on why they are a phenomenal tool and every small business should be using one. You've probably heard all about them, but what exactly are they and how should you be using them? 1. It's an advanced plan for your content creation. Content Calendars, also known as editorial calendars, give you the ability to be on top of things and plan your content so that you don't miss anything. They enable you to vi...
Episode 133 - Generating Leads Online Through Google Ads with George Copeland
April 27, 2021 07:00 - 49 minutes - 34 MBToday's episode is all about generating leads online through Google Ads. I'm joined by George Copeland, Co-Founder & CEO of Laborem Edge. George is a Google Ads specialist that has created software to hone and optimise ads. Having a background in marketing and promotion, George was intrigued by how to generate leads online. He got into Google Ads as a mentor of his built and sold a multimillion-dollar company realising that there's something special there. He now uses this knowledge to help...
Episode 132 - Creating Content With Purpose
April 22, 2021 07:00 - 16 minutes - 11.5 MBToday's episode is all about creating content. We talk about it all the time. You've no doubt heard "content is king". Gary Vee even talks about creating 100 pieces of content every day. The reality for most of us is that it's just not possible. It's hard enough to create a couple of pieces of content per week let alone per day. So when it comes to creating content, what should you be doing? Here's something to think about. Would you prefer to have one piece of content, that people really...
Episode 132 - Creating Content With Purpose
April 22, 2021 07:00 - 16 minutes - 11.5 MBToday's episode is all about creating content. We talk about it all the time. You've no doubt heard "content is king". Gary Vee even talks about creating 100 pieces of content every day. The reality for most of us is that it's just not possible. It's hard enough to create a couple of pieces of content per week let alone per day. So when it comes to creating content, what should you be doing? Here's something to think about. Would you prefer to have one piece of content, that people really...
Episode 131 - The Importance of Strategy with Jose Quiroz
April 20, 2021 07:00 - 41 minutes - 7.13 MBToday's episode is all about the importance of strategy. I’m joined by Jose Quiroz, a serial entrepreneur and digital sales system designer who helps companies maximize their online sales with minimal effort. He is the owner and CEO of Quiroz, the company helping experienced business owners shift their perspective and experience those pivotal AHA! moments when they realize they can add a heck of a lot to their bottom line without having to hustle harder. We see so many businesses joining ne...
Episode 130 - 3 EASY Ways To Create Social Media Graphics
April 15, 2021 07:00 - 26 minutes - 18.1 MBToday’s episode is all about three easy ways to create social media graphics. This is the final episode in the mini-series about graphics. Previously we have talked about graphics we can all make and the different formats including understanding what to post and where based on your audience. We want to give you as much insight as possible into some of the tools that we use to be able to create quick graphic content for your social media platforms. We will not be talking about photoshop, il...
Episode 129 - Engagement Security with Kathleen Booth
April 13, 2021 07:00 - 34 minutes - 23.9 MBToday’s episode is all about engagement security. Making sure we are secure when being online is so important, especially when more people than ever are working from home. I'm joined by Kathleen Booth, the VP of Marketing at clean.io, the market leader in digital engagement security solutions. They are used by businesses looking to optimize their revenue and buyer experience by taking back control over third-party code on their websites. Before joining clean.io, she spent 13 years in the di...
Episode 128 - How To Format Graphic Posts For Different Platforms
April 08, 2021 06:00 - 13 minutes - 9.39 MBToday’s episode is all about formatting graphic posts for social media. With a wide range of social platforms, keeping up with the formats can be a challenge. Understanding the platform your target audience are using will provide a better social experience. Each platform has many features, new ways to post, share and create content. All of these can be leveraged by repurposing content to other formats and platforms. Once you know what platform you’re going to use, you can then start to foc...
Episode127 - Effective Communication with Dr. Amelia Reigstad
April 06, 2021 07:00 - 40 minutes - 28 MBToday’s episode is all about effective communication. There are more people online than ever before and it’s now essential to be an effective communicator when we’re using social media. I’m joined by Dr. Amelia Reigstad, a specialist in public relations and communications. Amelia is a university faculty member and also an effective communication consultant and coach. Working with organisations, she teaches them how to communicate effectively in the workplace. We take it for granted when po...
Episode 126 - 5 Ideas For Social Media Graphics Posts
April 01, 2021 07:00 - 21 minutes - 14.6 MBToday's episode is all about Images & Graphics! Yep, that's right. This is the first of a 3 part mini-series, which I figured once complete, would give you all the info you need to make your social media posts stand out a little bit more. Let's start at the beginning. What sort of things can you post on social media, using graphics to help them stand out? We're looking at: Quote Graphic Your Company Why? Core Products/Services Social Proof Upcoming news We'll also be following ...
Episode 125 - Content Marketing in 2021 with Lyndsay Phillips
March 30, 2021 07:00 - 43 minutes - 29.8 MBToday's episode is all about content marketing. In 2021, it's safe to say that we all need to create a lot of content to keep those marketing channels moving in the right direction. From blogs to social media, there's a lot to do. That's where Lyndsay Philips, President of Smooth Sailing Business Growth comes in to play. Having started as. VA, looking to find the right balance between working and family life, Lyndsay quickly saw the potential to help her clients when it came to their conte...
Episode 124 - A Slight Disruption To Our Usual Program
March 08, 2021 08:00 - 10 minutes - 7.25 MBToday's episode is a little bit different. Yep, "again?" I hear you say. But it really is. You've probably noticed a bit of disruption to the podcast recently. Fewer episodes going live, not our usual cadence of 2 episodes per week, and maybe even I've been sounding a little under the weather for lack of a better description. Well, all of that comes down to feeling pretty much fed up with the current situation. Lockdown here in the UK is now well into week 9 (I think - I can't even remem...
Episode 123 - Should You Trust Your Gut? With Sunil Godse
February 23, 2021 08:00 - 44 minutes - 30.5 MBToday's episode is all about trusting your gut. Well, your intuition at least. For many people, it comes in the form of that sensation that something's not right. But did you know there is a developing science around what we call intuition? I'm joined by Sunil Godse from Intuitionlogy. He's spent years, interviewing hundreds of business leaders, to better understand what intuition really is, and just how big a part it can play in running and marketing our businesses. Sunil is passionate...