Business Services - Episode 3: Go-to-Market Trends and Mandates Sales Coverage Trends

Alexander Group's Revenue Growth Model Podcast

English - December 20, 2021 19:04 - 9 minutes - 7.09 MB - ★★★★★ - 2 ratings
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Previous Episode: Business Services - Episode 2: Go-to-Market Trends and Mandates Sizing the Prize

Next Episode: Business Services - Episode 4: Go-to-Market Trends and Mandates Sales Compensation

Business Services is facing growing pressure to evolve. Acceleration of technology, digital platforms, new competitors and offerings, acquisitions and revenue models are causing an identity crisis.

In this podcast episode, hear from Mike Burnett, principal at Alexander Group, on the latest trends in sales coverage, as well as a high-level approach to designing sales coverage models.