In this episode of Agri Matters, we speak to Yuki Hanyu, Founder of the Tokyo-based Shojinmeat Project and Integriculture to find out how the future of alternative proteins is being imagined and communicated in Japan. We discuss:
1) The origins of the Shojinmeat Project and how it makes growing your own meat readily accessible
2) How consumers in Japan view alternative proteins
3) Regulatory environment with regard to alternative proteins in Japan

Join us for the next episode which features Pt 2 of our interview with Yuki, where we dive into what Integriculture's technology is about! Follow us on Twitter @PinduoduoInc to stay updated