Jeff Kupietzky - Driving customer acquisition and engagement

Agile Digital Transformation

English - October 07, 2021 06:00 - 22 minutes - 15.6 MB - ★★★★★ - 5 ratings
Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Rahul Bansode - Digital transformation challenges and opportunities

Next Episode: Daniel Rayner - Process Pioneers & Business Process Management (BPM)

Jeff Kupietzky is the CEO of Jeeng, a privacy-first customer engagement and monetization partner for any kind of content creator.

In this episode, we discuss the importance and tactics of driving online customer acquisition and engagement, which has only grown in importance since the start of the Covid pandemic. We talk about the need to focus on both acquisition and engagement, the impact of Covid, the value AI strategies can add here and why brands should strive to own their own audience. We also emphasize the importance of privacy compliance in all of these efforts.

Links & mentions:

jeeng.com [email protected]