Discipline: Key to Agency Growth - Jeremy Durant - Agencies That Build #023

Jeremy Durant is the Business Principal at Bop Design, a marketing communications agency dedicated to assisting companies and organizations in developing their brand through effective design and integrated marketing systems.

Takeaways

In terms of development, cost, and quality, working with outsourced companies is beneficial. It's as simple as taking those cost savings and passing them along to your customer.
It is simpler to retain employees when you are not overly aggressive in terms of growth; it is preferable to keep things moderate, steady, and disciplined.
“There's a perception. If you have an office, that means you're more established.” - Jeremy
When you’re starting out as an agency it's crucial to concentrate on variable costs as much as possible.
From a growth perspective, an average of 150,000 to 200,000 in revenue per employee is a good starting point for a web design agency.
While working with an outsourced or an offshore company, any task or skill that you're outsourcing requires you to have employees on your team that have the same skills.

Links:

LinkedIn - https://www.linkedin.com/in/jeremydurant/

Bop Design - https://www.linkedin.com/company/bop-design/

 

 Busted Myths:

Entering a saturated market is bad news, especially when you're coming from a different background.