Linda Gonzales | The Art Of Multicultural Marketing And Fortune 500 Mistakes | EP: 015

Advertising Stories

English - July 09, 2020 11:00 - 34 minutes - 23.6 MB - ★★★★ - 17 ratings
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Previous Episode: Robert Peterson | What's Up With Japan Advertising, Marketing And Sushi | EP: 014

Next Episode: Russ Stoddard | How A Boise Agency Went Global Via Purpose Driven Marketing | Ep: 016

Linda Gonzales is the CEO of Viva Partnership, America's leading multicultural marketing and advertising agency.

Listen to how Linda defines multicultural marketing and how to get it done. As you will see, some Fortune 500 companies get it so wrong that I cannot even say how bad it is without having my mother scold me.

We also discuss the poor state of inclusivity in today's corporate world. Sad.

Linda on LinkedIn

Viva Partnership

Kmart's Mega Masmaste Mistake

Have you been to my website yet to see all the podcasts and my 750+ blog posts??

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.