How an AI Enabled DAM Solution is Empowering the Sports Industry

Adventures in AI - The Veritone Podcast

English - April 16, 2021 13:00 - 28 minutes - 20 MB - ★★★★★ - 3 ratings
Technology software advertising analytics artificial intelligence veritone redaction developer podcasting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Why AI Matters to Marketing Attribution in Broadcast Advertising?

Next Episode: Harness AI to Improve Podcast Ad Effectiveness and Efficiency

In this episode, we discuss how AI and a DAM solution can help sports brands preserve, archive and make all of their content usable and shareable.

We talk with two media masters for the San Francisco Giants, Paul Hodges VP of Content Entertainment and Brad Martens Director of Media, Systems and Workflows, about how AI is helping brands preserve, archive and process content, making it available securely and safely stored for use today and for future generations.

We will cover:

Migrating literally tons of media archives representing the history of the Giants into a Digital Asset Management platformThe benefits of a DAM system running in the cloudWhat new content the San Francisco Giants discovered once their content was fully indexed and searchable

Follow Veritone on Facebook, Instagram, LinkedIn, and Twitter!