In this episode I share with you the 3 different types of Facebook™ ads that every e-commerce business should have setup to increase website traffic, boost sales and capture those abandoned carts. The 3 different types of campaigns I share with you are:

1. Abandoned Cart Ad using the Catalog Sales objective

2. Conversions objective to optimise for purchases, and

3. Traffic objective campaign to increase website traffic to your store.

 

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