Pushing Diversity and Uncomfortable Conversations to the Front of the Line with Tracey Santilli and Mercedes Smith

Episode Summary
Travis talks with Tracey Santilli and Mercedes C. Smith, about pushing diversity forward, the power of creating moments to get uncomfortable with your people, organizational growth, and more.
Short Bios
Tracey Santilli, Chief Growth Officer at Tierney
Tracey Santilli is the Chief Growth Officer at Tierney, a full-service marketing communications agency and IPG-owned subsidiary. In this role, Tracey oversees strategic planning for all clients, working to develop clear business cases around opportunities, and delivers strategic recommendations to create integrated campaigns that drive business results. She is responsible for all client relationships, general operations, and staffing for 80+ and oversees the management of all practice areas including public relations, social media, crisis management, strategic planning, account management, and paid media across three offices (Philadelphia, New York, and Harrisburg).
Mercedes C. Smith, Vice President of Public Relations, Tierney
Mercedes C. Smith is a Vice President of Public Relations at Tierney, a full-service agency with skills in advertising, PR, interactive and media. With hard work and determination, she has developed strategic campaigns to solve unique challenges for various brands across the hospitality, healthcare, entertainment, consumer lifestyle, and technology sector. Additionally, Mercedes is passionate about empowering others to live their truths, both personally and professionally. “Bring your full self to everything you do. It’s your unique culture, experiences, and perspective that makes you irreplaceable. Own it – all of it.”

Episode Summary

Travis talks with Tracey Santilli and Mercedes C. Smith, about pushing diversity forward, the power of creating moments to get uncomfortable with your people, organizational growth, and more.

Short Bios

Tracey Santilli, Chief Growth Officer at Tierney

Tracey Santilli is the Chief Growth Officer at Tierney, a full-service marketing communications agency and IPG-owned subsidiary. In this role, Tracey oversees strategic planning for all clients, working to develop clear business cases around opportunities, and delivers strategic recommendations to create integrated campaigns that drive business results. She is responsible for all client relationships, general operations, and staffing for 80+ and oversees the management of all practice areas including public relations, social media, crisis management, strategic planning, account management, and paid media across three offices (Philadelphia, New York, and Harrisburg).

Mercedes C. Smith, Vice President of Public Relations, Tierney

Mercedes C. Smith is a Vice President of Public Relations at Tierney, a full-service agency with skills in advertising, PR, interactive and media. With hard work and determination, she has developed strategic campaigns to solve unique challenges for various brands across the hospitality, healthcare, entertainment, consumer lifestyle, and technology sector. Additionally, Mercedes is passionate about empowering others to live their truths, both personally and professionally. “Bring your full self to everything you do. It’s your unique culture, experiences, and perspective that makes you irreplaceable. Own it – all of it.”