01 - The interaction between DSPs and digital agencies in the programmatic world | Fabian Zimmermann

Ad To The Bone - The Digital Advertising, AdTech & Programmatic Advertising Podcast

English - March 24, 2021 12:00 - 47 minutes - 32.8 MB
Marketing Business advertising technology adtech digital advertising programmatic digital marketing branding performance marketing ppc b2b marketing b2c marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Next Episode: 02. Ads don't cry ft. Rotem Dar (eyeo)

Would you agree with us that programmatic advertising services around DSPs become more and more relevant? And that nowadays, it is nearly impossible to decide which DSP to work with, considering the endless number of providers out there?

These are just some topics we discussed in this episode with Fabian Zimmermann, Group Account Director DACH/Nordics at DQ&A (Incubeta). What is the status of DSPs in 2021? How do you choose the right DSP? And what is the relationship between clients, DSPs, and digital agencies? Tune in to find out!

We also invite you to share your opinion and experience with us on LinkedIn:
https://www.linkedin.com/company/ad-to-the-bone-podcast/

About our host: Adrian Knoll is the Founder & CEO of IndieAd. We empower our clients to accelerate their business growth by implementing top-notch digital advertising solutions. Our website: https://indiead.tech