Real Talk about Real Marketing artwork

Real Identity: Knowledge Builds Trust

Real Talk about Real Marketing

English - April 12, 2022 10:00 - 27 minutes - 19.1 MB - ★★★★★ - 7 ratings
Technology Business acxiom real identity data data guru technology marketing insights customer experience people-based Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #31 - Real Identity: Engagement is an Opportunity
Next Episode: #33 - Real Identity: Where Identity and Data Connect

Identity and privacy are tied together to drive value for brands and consumers. Acxiom’s Beth-Anne Bygum, Chief Security and Compliance Officer, joins the podcast to discuss the growing need for cybersecurity and how it enables brands and consumers to connect in a protected ecosystem.

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