Real Talk about Real Marketing artwork

Real Identity: 5 Ways Retailers Can Make the Holiday Season Jingle

Real Talk about Real Marketing

English - October 18, 2022 10:00 - 28 minutes - 19.8 MB - ★★★★★ - 7 ratings
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Previous Episode: #37 - Real Identity: Interest-based Advertising with Bunkers and Clean Rooms
Next Episode: #39 - Real Identity: Turning Data into Human Truths

Retailers have to act now to tackle the new challenges looming for the 2022 holiday season. Michele Fitzpatrick joins the Real Identity podcast to discuss strategies to help retailers capture harder-to-read consumer signals and build deeper digital engagement. The secret is achieving contextual relevance to earn brand love for the holidays and beyond.

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