Our guest this week on the Absolutely Write podcast is Ashish Babu - Chief Marketing Officer at Tata Consultancy Services (TCS). He leads TCS’ brand, communications, sponsorship, deal support and performance marketing for the UK & Europe region. He has worked at TCS for over 14 years in various marketing and communications roles and has developed campaigns that have won more than 44 awards globally. Last year, Ashish was named among the top 25 Innovators in the EMEA region by Provoke Media. This award recognizes individuals who have elevated and evolved engagement and influence, driving change in an era of disruption.

Prior to joining TCS, Ashish headed communications for Tata Sky and held leadership roles with global agencies Weber Shandwick, Burson-Marsteller and MSL. Ashish enjoys playing Padel tennis, Cricket and exploring the Dutch countryside on his gravel bike.

Aditi analyses Ashish's handwriting and describes him as someone who is independent in thought & action. Ashish talks about the skill to adapt and survive as a child turned him into a fearless and successful leader. He shares 3 important life lessons we must keep in mind. Tune in.