Personas with Emotions and Behaviors are More Valuable (feat. Cindy Brummer)
97 UX Things
English - June 29, 2021 12:00 - 25 minutes - 17.3 MB - ★★★★★ - 8 ratingsBusiness research design career content strategy accessibility Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Becca Kennedy - Include Non-Users in Your Research
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Cindy Brummer discusses her chapter about maximizing the utility of personas by focusing them on behaviors.
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