6 Figure Creative
311 episodes - English - Latest episode: 6 days ago - ★★★★★ - 299 ratings6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
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Episodes
#110: The 4 E-Myth Personality Types Business Owners Need To Nurture (Or Rein In)
December 17, 2019 11:00 - 1 hourMost audio engineers are prone to having the personality of a technician. Cold, ego-filled, and always right, we have a reputation of being difficult to work with. To be a successful business-owner, technicians need to learn how to balance their personalities can all co-exist with the inner artist. Learn how you can successfully pacify each of your conflicting personality traits to run your business while making friends and keeping clients happy by listening now!
#109: How To Fix Your Stagnant Income By Breaking Through These 5 Business Plateaus
December 10, 2019 11:00 - 52 minutesWhen your business hits a plateau and your income has stagnated (or worse, decreased) it can be a stressful, terrifying time. Let’s fix that – find out 5 reasons for plateaus in your business, and how you can solve the problem so you can continue growing your business!
#108: Adding Rocket Fuel To Your Studio's Growth (With Something We Often Ignore)
December 03, 2019 11:00 - 50 minutesYou hustle and grind–day in and day out… You work so much that you often forget to eat, or worse, your meals consist of potato chips and soda. That’s just how life is, right? By neglecting yourself you are digging a hole… deeper and deeper and deeper. It’s time to take a step back, reset your focus, and take care of THE most important part of running your business… you. But what exactly is self-care? Learn how the right balance of stress+rest can be rocket fuel for your studi
#107: 6 Ways To Streamline Your Revisions Process (So You Don’t Piss Off Your Clients Or Ruin Your Life)
November 26, 2019 11:00 - 54 minutesIn 2012, I had my first nightmare client when it came to revision requests. I was mixing 5 songs for a band, and it turned into one of the worst projects of my life. I had entered Revision Hell. If you’ve never experienced anything like this, I envy you. It’s only a matter of time before you experience a project like this. The good thing is that it forced me to re-evaluate how I handled the revision process... Today, we’re going to discuss how to keep this from ever happening to
#106: How To Level-Up From Small Gigs To Massive Projects - With Brandon Rike of TNSN DVSN
November 19, 2019 11:00 - 1 hourAs an audio engineer, you probably think in a very specific way… Along the lines of “this is what I do, and this is how I do it.” But what if a client expected you to do a little something different? That’s what happened to Brandon Rike, a merch designer turned creative director when Twenty One Pilots expected him to do all of their graphics work. Now, Brandon consistently works with some of the biggest names in music... Listen now to find out how Brandon built a great business.
#105: How To Get More Clients Via Passive Referrals, And Why You're Not Getting Credited For Your Work
November 12, 2019 11:00 - 51 minutesAre you sick and tired of chasing leads to get more work? Do you come across songs you worked on a year ago only to see it has 5 million streams… and you weren’t credited? For some, passive referrals are a huge potential source of leads… Are you one of the many audio entrepreneurs missing out on tons of potential clients? Find out how to start getting more passive leads today!
#104: The Recipe For Platinum Records, Number One Hits, And A Seven-Figure Income - With Seth Mosley
November 05, 2019 11:00 - 53 minutesSeth Mosley’s audio career can be considered “successful” in every sense of the word. His accolades include a Grammy Award, 25 number one singles, Producer Of The Year from Billboard Magazine, as well as Songwriter of the Year Awards from SESAC and The GMA Dove Awards. Listen to this week’s episode to find out how Seth went from recording friends in his parents' basement in Circleville, Ohio, to building a seven-figure audio business without any formal training.
#103: Why Books, Videos, And Lectures Are The Worst Ways To Learn (And What To Do About It)
October 29, 2019 10:00 - 1 hourDo you struggle with remembering the lessons you learned from books, videos, and lectures in the past year? What about the last few months, or even days? What good is self-education if you can’t actually recall what you learn? Ready to find a better learning method that really does work? Find out how you can retain more of the content you take in by listening to this week’s episode!
#102: Why You Should Start A Podcast For Your Business (Before It's Too Late)
October 22, 2019 10:00 - 1 hourHave you struggled with having a steady stream of incoming leads for your studio? You’ve thought about starting a podcast… but failed to take action because “it’s just so over-saturated already.” Wrong. The industry is just getting started. If you can jump on this content bandwagon now, you’ll be setting your business up for success in your niche over the next 5+ years. Take a listen to this episode and find out how and why you should start a podcast!
#101: Why "The Hero's Journey" Is The Solution To Your Marketing Problems
October 15, 2019 10:00 - 59 minutesMost audio engineers think of themselves as the hero who can solve all of a band’s problems. The “all-knowing mighty source of knowledge” to the lowly pleb musician. If that’s you, you’re doing it wrong. As a producer/engineer/whatever, you’re better off playing the role of the guide, while understanding that your client is the hero. If you can adjust your business to become the guide who helps your clients along their journey, you’ll be adding more value to your relationships with
#100: Our Top 16 Life-Changing Books For Business Owners
October 08, 2019 10:00 - 1 hourYou’ve been asking for this for a long time… It’s something that has the potential to change your life… But only if you take action because this episode is the “advice buffet” to the extreme. This episode is a list of Chris and Brian’s favorite books that have influenced their lives and could potentially do the same for you! Which books are right for you? Take a listen now to see which ones might fit your situation, and which might not. Also, Brian recorded a really stupid intro
#99: Cows.
October 01, 2019 10:00 - 1 hourVegetarians and vegans avert your ears… Today we’re killing cows. Before you report us to PETA, hold up! We’re talking about figurative cows – sacred cows and their close relatives the purple cows. But what do these terms mean in the audio industry? Find out what they are, and why you might need to slaughter a sacred cow on the road to becoming a purple cow on this week’s episode!
#98: Why Spotify's Purchase of SoundBetter Could Be The Best (Or Worst) Thing To Ever Happen To The Recording Industry
September 24, 2019 10:00 - 49 minutesIn a huge announcement last week, Spotify confirmed they purchased SoundBetter.com for an undisclosed amount. What does this mean for audio engineers across the globe? Is SoundBetter worth joining as an audio professional? Is there a boatload of money to be made, or should we stay away? Find out the potential pros and cons of this acquisition and how it could affect your career by listening to this episode today!
#97: How To Grow Your Business By Nurturing These 4 Positive Mindsets
September 17, 2019 10:00 - 57 minutesYour mind is constantly filled with doubts. You second-guess yourself about everything. Every time you hit a roadblock in life, you crumble. You feel like an imposter when it comes to running your studio. How can you change this? There’s no silver bullet, but there are positive mindsets you can nurture in order to stave off the negative thoughts in your head. Find out how to improve your mental health, your life, and your business with four positive mindsets by listening to this episode
#96: How You're Sabotaging Your Business With These 5 Toxic Mindsets
September 10, 2019 10:00 - 1 hourYou always struggle to make progress in your business. Everyone seems to be against you. You can’t hire anyone because they’ll never do it as well as you can. You simply can’t bring yourself to leave the security of your day job. These are all symptoms of negative mindsets that are holding you back from your full potential as an audio engineer and entrepreneur! Listen to this episode now to find out how you can identify and eliminate 5 toxic mindsets that are ruining your chances of suc
#95: How You Can Work ON Your Business Instead of IN Your Business (Part 3)
September 03, 2019 10:00 - 1 hourAre you one of the people who build incredibly complex systems to make your business more efficient, only to have the system break every other day? Or are you the person who does lots of work to avoid doing other work, like promoting your business? Learn how to avoid over-complicating your business and leave your fear of failure in the dust by listening now!
#94: How You Can Work ON Your Business Instead of IN Your Business (Part 2)
August 27, 2019 10:00 - 1 hourSo you’ve spent time working on your business… You’re at the point where you’ve saved time where you can, but you still need more customers to grow your income. Without customers, this is just a hobby. It’s time to focus on 3 different areas you can work on to improve your long-term income. Take a listen to part two of this series to find out how you can work ON your business to get more clients!
#93: How You Can Work ON Your Business Instead of IN Your Business (Part 1)
August 20, 2019 10:00 - 47 minutesYou’ve heard us talking about working ON your business rather than IN your business time after time… But what should you actually be doing during that time? In part 1 of this topic, we give you specific things you can do now in order to save time for the rest of your career. The goal of this episode is to help you win back your time so that you’re able to re-invest that time into your business.
#92: What To Do When Someone In Your Area Is Charging $5 Per Song
August 13, 2019 10:00 - 44 minutesYou’ve invested thousands of dollars in gear, and you’ve been busting your a$$ to get clients, but it’s been a struggle to get them at a fair rate. To make things worse, the guy down the street started doing $5 mixes. What should you do? Join us to discuss the topic of $5 Craigslist mixes, what you “should” be charging, and how to compete with the lowball competition in your area.
#91: Why You're Losing Thousands Of Dollars Every Time You...
August 06, 2019 10:00 - 56 minutesYou’re the most frugal shopper, spending hours clipping coupons, comparing prices down to the penny at the store, and maximizing your savings… If you’d just saved that hour you clip coupons every week, and sent someone else to the grocery store for you, you’ll have another hour of time to work on or in your business. Every time you make a choice, you are setting your priorities and you may be inadvertently costing yourself money or time by making the wrong choice – even if it seems the right
#90: The Entrepreneur's Guide To Personal Finance - With Graham Cochrane
July 30, 2019 10:00 - 1 hourDo you run a successful business, but find yourself stressed out about finances? Does it affect your creativity to the point that you aren’t making your projects the absolute best? If your finances are a shambles, chances are your business isn’t very stable, and neither is your personal life. It’s time to make a change. A big welcome back to Graham Cochrane of The Recording Revolution as he talks about potential solutions and fail-safes to make sure that you can survive difficult times!
#89: Solving The #1 Struggle In Your Business
July 23, 2019 10:00 - 1 hourAs a business owner, there are thousands of different problems you could face during your career. Many entrepreneurs try to figure out the answers themselves… But that’s 100% the wrong move! In The Six Figure Home Studio Community on Facebook, thousands of studio owners interact and support each other to help to build their businesses. This week on the podcast, Brian and Chris tackle some of the biggest problems studio owners like you face every single day. Don’t miss out!
#88: An Easy Way To Turn $30/mo Into Thousands Of Dollars
July 16, 2019 10:00 - 56 minutesEvery single month, hundreds (or thousands) of people are checking out your studio’s website. 95% of those people will never contact you in any way, shape, or form. They simply weren’t ready for your service when they found you. What if I told you there was a way you could stay top-of-mind with those thousands of leads for around $30/mo? Enter the #1 most effective way to spend ad dollars. If you have a limited budget, don’t waste it on marketing to cold leads. Try retargeting!
#87: How To Create A Lead Magnet For Your Recording Studio
July 09, 2019 10:00 - 1 hourSo you’ve spent hundreds or even thousands of dollars on advertising your studio… But not much has come from it. You might think there’s an issue with your website, or worse, your portfolio – but that’s probably not the case. What you might need is a lead magnet. When you’re advertising your studio, trying to sell directly through ads is highly inefficient. By using lead magnets, you can build relationships with people who see your ads, as well as leads who come to your site organ
#86: How To Turn a $1,000 Project Into A $10,000 Project
July 02, 2019 10:00 - 54 minutesDo artists constantly turn you down due to price? Are you losing projects to other competitors that are simply undercutting your rates? If so, this episode will walk you through how you can charge 10x more than your competition and STILL win the project.
#85: The Skill That Separates Those Who Succeed From Those Who Fail
June 25, 2019 10:00 - 55 minutesDo you ever have a sudden urge to do something, even if it might turn out to be a bad choice in the long run? Maybe you’ve bought gear using debt... Two years later, not only do you regret buying the gear, but you’re still paying for it! Thinking about delayed gratification is key across many different aspects of your life. Maybe it’s a relationship, maybe it’s your business, or maybe it’s your mental health… But most of the time, making the hard choice now will be better in the l
#84: The Pricing Masterclass: How To Charge More, Add More Value, and Win More Projects
June 18, 2019 10:00 - 1 hourIf you’re stuck in the vicious cycle of lowering your rates just to win enough projects to make it through the month, there IS a way out. It’s called value-based pricing. Find out how to improve client relations, your hourly earnings, and even your conversion rate, in this episode of The Six Figure Home Studio Podcast! To fully enjoy this episode, read Breaking the Time Barrier first: https://www.freshbooks.com/fbstaticprod-uploads/public-website-assets/other/Breaking-the-Time-Barrier.pdf
#83: How To Double Your Income By "Aggressively" Following Up
June 11, 2019 10:00 - 45 minutesHow often do you send out a quote, only to be ghosted? It’s super frustrating to be “dating” a potential client, putting time and effort into the relationship, writing a good proposal, and then never hearing back. And chances are, it happens to you a lot. But there’s a very simple way to prevent this and potentially double your yearly income. How? You need to master the art of following up. People will hire whoever is top of mind – and if you’re not top of mind, you’ve alread
#82: How To Create A Customer Avatar That Will Skyrocket Your Marketing Efforts
June 04, 2019 10:00 - 45 minutesLet’s say that you now have a great website, and you’re a good engineer who is praised by his clients… But you’ve discovered another problem. Even though you have a good flow of customers, the clients you really want are turning you down! You’re probably thinking, “WHYYYYY?” What it comes down to is your messaging doesn’t apply to the clients you’re trying to get. Learn how to create a customer avatar for your studio by spending some time with The Six Figure Home Studio Podc
#81: 11 Ways To Increase Your Website Traffic
May 28, 2019 10:00 - 1 hourLast week we talked about removing chokepoints from your website so it’s fully optimized for visitors… All your friends and clients who see your site think it’s absolutely fantastic… But you have a different problem... You only get a handful of website visits every month, if that. Now that you have a nice website, what do you do to get actual human beings to check out your site? It’s not easy, but you can find out 11 ways to increase your website traffic with “free” or paid mark
#80: How To Get More Customers Through Your Website
May 21, 2019 10:00 - 1 hourSo you spent hours and hours carefully crafting your website. Your friends and clients tell you it looks great. The only problem is that no one is filling out the form on your website to get in touch with you. What the hell is going on? It could be a few things, but the most common are pretty simple to figure out… If you know what to look for. Find out why and how you need to optimize your site to ensure you have a sustainable business that can last into the future!
#79: Why Mastermind Groups Are The #1 Best Way To Find (And Fix) Your Biggest Blindspots
May 14, 2019 10:00 - 59 minutesEvery single person has strengths and weaknesses. It’s what makes us human. Weakness isn’t necessarily going to hurt your business or ruin your life. The silent killer, however, is our blindspots. The reason they’re so harmful is that we can’t do a damn thing about a problem that we don’t know exists. This episode is all about answering this question: How can you find your blindspots before they wreck your career?
#78: Motivation, Mindset, And Getting Out Of Your Own Damn Way: With Andy J Pizza of Creative Pep Talk
May 07, 2019 10:00 - 50 minutes“I’m a failure. I should just give up. This industry is oversaturated. I will never be good enough” If you’ve ever had thoughts like this, then you may have a dangerous condition known as a “Fixed Mindset.” It’s extremely important for your business, your career, and your life, that you don’t wave a white flag before you even try! Instead, there’s something called a Growth Mindset. In this episode, Andy J. Pizza explains how to make the switch from a Fixed Mindset to a Growth M
#77: Winning The Sustainability Wars: Three Crucial Ingredients For A Sustainable, Long-Term Career
April 30, 2019 10:00 - 54 minutesWe’ve all seen musicians or athletes who seemed to have “all the right stuff”. We’ve also seen the musicians and athletes who, on the surface, seemed like nothing special. Whether it takes you 1 year or 10 years to become successful in audio, one thing matters above all else: If you give up, burn out, or go broke before you have a chance to succeed, you’ll never make it. You have to set yourself up for a sustainable career.
#76: How To Raise Your Rates, Improve Your Work/Life Balance, And Increase Your Profit Margins
April 23, 2019 10:00 - 58 minutesHave you been waiting for a magical moment to raise your rates? Maybe you think you need a Grammy before you’ll be able to charge more, but the reality is you may be ready right NOW. Every day that you put this off is a day that you’re missing out on earning more, weeding out bad clients, and achieving a better work/life balance. It can be scary but if you follow the advice we share here, you may be pleasantly surprised. In fact, it could be the best thing you’ve ever done for your busi
#75: Why You're Scaring Away Clients With An Inconsistent Story, And How You Can Clarify Your Brand By Learning To Say No
April 16, 2019 10:00 - 40 minutesIf you had cancer, who would you rather go to for treatment? The Specialist: Someone who been working with the exact type of cancer you have for the past 30 years and has an amazing reputation… Or… The Generalist: Someone who can “treat any type of cancer, and detail your car, and fill cavities, and help you invest in the stock market.” You’re never going to put your life into the hands of The Generalist. Your business probably has more in common with The Generalist to than The Spec
#74: Our 5 Favorite Ways To Prevent Stress And Anxiety
April 09, 2019 10:00 - 1 hourBe honest with yourself for a second...how stressed are you? Does stress affect your work, life, relationships, and/or business? What about anxiety? Do you have a constant cloud of anxious emotion following you throughout your day? If so, there are things you can start putting into place to reduce, eliminate, and prevent stress and anxiety in your life. In this episode, we talk about our 5 favorite ways to stop stress and anxiety before it starts.
#73: The Struggle Of Running A Successful Studio At Home With Your Family
April 02, 2019 10:00 - 53 minutesBrian records an episode in Florence, Italy, in his triumphant return to this podcast. Topics covered include how you can balance your work/home life while working from home, and what boundaries you might need to have in place to make your family life a success! Life transitions like getting married or having a child have a massive impact on your living situation, and being prepared for those changes is key to a happy life.
#72: How To Make Impostor Syndrome Your Friend
March 26, 2019 10:00 - 15 minutesIn this first-ever solo-hosted episode of The Six Figure Home Studio Podcast, Chris tackles the issues of impostor syndrome and how you can overcome it. Since this is a topic many audio engineers struggle with, it’s required listening! In this episode you’ll discover: Why impostor syndrome uses a false premise to psych you out How artists face the same issues with impostor syndrome What you can do to mitigate the fears that impostor syndrome causes Why impostor syndrome is a high school bully
#71: The Future Of Spotify And How It Will Affect Your Business - With Trevor Hinesley
March 19, 2019 10:00 - 1 hourTrevor Hinesley, best man of Brian Hood and Founder/CTO of Soundstripe, joins Chris on the podcast while Brian is traveling through Europe on his honeymoon. Some of the topics discussed include sync licensing, Spotify and streaming royalties, and Brian’s most embarrassing moment.
#70: The Best FREE Marketing Tactic In The Galaxy - With Björgvin Benediktsson
March 12, 2019 10:00 - 52 minutesBjörgvin Benediktsson joins Chris and Brian to discuss the importance of email marketing and some steps you can take to improve your email skills.
#69: Sales Skills: How Joe Gilder Turned A Sales Job Into A Thriving Audio Career
March 05, 2019 11:00 - 1 hourJoe Gilder of Home Studio Corner joins Chris and Brian to chat about building a YouTube channel, adding value, and why sales experience will help you immensely in your career. Dive in as Joe shares his story to find helpful info abound. Listen to the podcast now!
#68: Using Instagram Marketing To Build Recurring Income As A Music Producer - With Mark Eckert
February 26, 2019 11:00 - 1 hourLearn how to get clients on Instagram, and turn them into recurring income in our interview with Mark Eckert. Mark Eckert joins Chris and Brian to discuss his success using unique methods in everything from education to business. He’s now the go-to-guy in his niche and can afford to be extremely selective with who he works with. To find out more about how Mark has made a successful career for himself, and how you might be able to use so
#67: 18 Quick Tips For Running (And Growing) A Successful Studio
February 19, 2019 11:00 - 1 hourIf you’re a regular listener, you’re well aware that The Six Figure Home Studio Podcast is an advice buffet. This week, Chris and Brian take it to the next level and offer a plethora of quick tips to help you in your studio. Which ones will apply best to you? Find out by listening now!
#66: The Future of Gear and The Power Of Networking
February 12, 2019 11:00 - 39 minutesLearn about where the music industry is headed, why going to conventions and conferences will boost your career, and why being a gearslut is going to be even less profitable in the future.
#65: Kickstarter, Marketing, And Networking: How To Help Your Clients Succeed - Chris Greenwood
February 05, 2019 11:00 - 36 minutesDo you come across a TON of broke bands? Do the artists you spend weeks recording get ANY traction with their music? Are your recordings ACTUALLY being enjoyed by a large audience? Chris and Brian interview Chris Greenwood, aka Manafast, about artist development. If you take the time to A. Help artists fund their music B. Help them market their music so it ACTUALLY gets heard and C. Connect them with industry experts that can help their career, you can help your career immensely. If they wi...
#64: How To Have Your Best Year Ever By Creating A Scoreboard For Your Studio
January 29, 2019 11:00 - 34 minutesIn this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss the importance of having a financial scoreboard for your business and what it can do to motivate you or keep you in check. Every business needs to have a scoreboard, and studios are no exception. Listen to the episode now!
#63: How To Profit From A Rising Trend In The Music Industry
January 22, 2019 11:00 - 36 minutesBrian and Chris discuss the ever-changing environment of the music industry and discuss their prediction of the state of the industry for the coming years. In 2019, artists are figuring out that content needs to be released on a regular schedule. Don’t be like the major labels in the early 2000s and stick your head in the sand — adapt, stay ahead of the curve, and profit off this trend before everyone else!
#62: How To Fix Your Stagnant Income By Asking Yourself 6 Hard Questions
January 15, 2019 11:00 - 42 minutesIn this episode of The Six Figure Home Studio Podcast Chris and Brian talk about 6 of the most important questions you have to ask yourself to make the most of your audio career. If you neglect to ask these questions, you might be entirely unaware of what’s wrong with your business — or worse, burying your head in the sand, hoping the problems disappear.
#61: How Fear Holds Us Back From Being Better Audio Entrepreneurs
January 08, 2019 11:00 - 49 minutesIn this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss fear. Whether we realize it or not, everyone has a fear that is holding them back from making progress in their life. Even Chris and Brian open up and share their fears, showing that fear is ever-present, no matter where you are in your career. How can you overcome fear? Listen to this episode to find out!