In today’s episode we’re speaking with Eileen Rinaldi, Founder and CEO of San Francisco’s iconic Ritual Coffee Roasters.


Established in 2005, Ritual was a forerunner in San Francisco’s specialty coffee movement that exploded in the late-2000s. Today, the business operates five sites and a roastery in the Bay Area and Napa Valley.


In this insightful conversation, Eileen discusses her bold ambition for Ritual to become a community-led and employee-owned business. She also stresses the importance of having a clear vision, being fully committed to your goals and making sure you have access to enough capital before it’s critical.

Credits music: "Say It Again" by Madeleine Mayi in association with The Coffee Music Project and SEB Collective

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