I recently received a pitch to my email inbox that blew me away, and so of course, I knew I had to share it with you! In this episode with Zilker Media's Chief Publicity Officer Shelby Janner, we cover:

- the exact pitch template her team has used to reach 2.5 million listeners in the past two years alone, so that you can copy it for your own pitches

- the pros and cons of being featured in legacy media (like Forbes) and micro-media (like podcasts), empowering you to decide what to prioritize in your current season of brand-building

- how to find the best podcasts to pitch yourself to in your niche, allowing you to set yourself up for guesting on the kinds of podcasts that will help you to reach your goals faster

- best practices for preparing and for beyond the interview, so that you can get the most return on your time investment from every guest appearance

...and so much more!

ABOUT SHELBY JANNER:
Shelby Janner is an award-winning public relations expert and strategic communicator currently serving as Chief Publicity Officer at Zilker Media. Alongside Zilker Media’s earned media department, she maintains a substantial network of journalist connections in the consumer and B2B space, built from her 10+ year experience working with entrepreneurs and business leaders, nonfiction book authors and healthcare professionals. An expert in pitching to podcasts, she has led Zilker Media’s PR team to reach 2.5 million listeners in the past two years alone, booking over 100 different podcasts for Zilker Media’s clients. She has overseen dozens of publicity campaigns, including three New York Times bestselling books; and for the last 10 years, she has managed local and regional publicity for the national bestselling series Chicken Soup for the Soul.

CONNECT WITH GUEST:
Podcast Guest Insider (First 10 podcasts FREE; code: ANGIE10 for 10% OFF): https://podcastguestinsider.com
Website: https://www.zilkermedia.com
Instagram: https://www.instagram.com/zilkermedia
Twitter: https://twitter.com/shelbyjanner
LinkedIn: https://www.linkedin.com/in/shelbyjanner

CONNECT FURTHER WITH ANGIE:
PODCAST: https://podfluencersociety.com
MORE RESOURCES: https://podfluencerbrands.com
SOCIAL MEDIA: https://beacons.ai/theactualangie/socialmedia
CONTACT: https://www.podfluencersociety.com/contact
LINKS MENTIONED: https://beacons.ai/theactualangie/podcastlinks

QUIZ EXAMPLES:
“The Confidence Code Quiz”: https://learnconfidencecode.com/about-quiz
“The Narcissism Test”: https://www.drcraigmalkin.com/#narcissismtest

ANGIE’S PODCHASER:
View Creator Profile Here: https://www.podchaser.com/creators/angie-griffith-107aIYIDoL

IMPORTANT NOTE: In the spring of 2023, 4 Things For Your Podcast was rebranded to the new title Podfluencer Society. As such, some information and links may have changed since recording this episode.

DISCLAIMER:
The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

INTRO MUSIC: "Party Hip Hop" by Micrah. Support this creator by visiting: https://elements.envato.com/user/Micrah

Twitter Mentions