Episode 9: Michael Preston discusses the importance of engaging Gen Z in public media

“It’s hard to think of a more important audience than kids who are developing their sense of self and their connections to their communities all in this fairly messy and quickly evolving media landscape. How can media, public media specifically, play a role that is a reliable guide and resource to those kids, and use that as an exercise also to get public media really engaged in that work as the folks that we’re most trying to serve?” Join Michael Preston, Executive Director of the Joan Ganz Cooney Center, to discuss an amazing new project, By/With/For Youth: Inspiring Next Generation Public Media Audiences.