The Top 3 Ways Color Sets the Price Point
Your Visual Brand - with Alec Watson
English - April 21, 2021 20:00 - 18 minutes - 12.5 MBMarketing Business visual branding marketing photography video branding digital branding campaigns Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Who doesn't need a little psychology of color in their repertoire?
Your audience processes images up to 60,000 times faster than they read copy. In the milliseconds that they process the image of your product or service and their brain sets a price expectation, does it match with your copy and the actual price point?
Keeping your audience emotionally connected is imperative to a successful customer experience.