Sales Funnels Simplified

So, what is a sales funnel? You know you need one, but you’re not exactly sure what it is or how to build one. Don’t worry, we got you!

We’re breaking down how sales funnels work, going through it step by step, and sharing examples for different types of businesses. By the end of this episode, you’ll be a Sparkly sales funnel know-it-all!

TIME-STAMPED SHOW NOTES

0:45 Meg’s sparkly moment of the week.

1:15 Lauren’s sparkly moment of the week 

3:40 What is a sales funnel?

5:00 The first step: Awareness — the customer realizes they have a problem.

6:20 Step two: Interest — the customer is looking for solutions to their problem.

7:00 Step three: Consideration — the customer is deciding if your products or services can solve their problem.

8:50 Step four: Purchase — this is where the sale happens!

9:25 Step five: Post-purchase — keep customers happy and build brand loyalty.

10:50 An example of a social media sales funnel.

12:05 How SEO and Google can function at the top of your sales funnel. 

LINKS WE MENTIONED

Fleetmac Wood Soundcloud

Sales Funnel Visual

Discover Your Dream Customer Workbook

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Find Lauren at laurentassiagency.com or on Instagram

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