Xero Gravity: Big Wins & Massive Fails
98 episodes - English - Latest episode: almost 7 years ago - ★★★★★ - 15 ratingsHead in the Clouds, Feet on the Ground - it’s one thing to have a game-changing idea, but pulling it off can feel like trying to defy gravity. Xero Gravity shares the business+life stories from those who spin the world on their own axis: the highs, the lows, the big wins, and the massive fails from those who have lived to tell the tale. Check us out at xero.com/podcasts.
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Episodes
Ep 98 - Tara Chklovski – Tech, toys, and the gender gap
May 03, 2017 07:00 - 1 hour - 147 MBIt was a lifelong drive to push others that led Chklovski to founding Iridescent, a non-profit that delivers powerful science, engineering, and technology education to empower underrepresented young people. Focusing primarily on young women and their parents, Chklovski works to empower the parents who will have lifelong influence on their children’s lives as well as working with the young women in a capacity that allows them to create their own app and launch a startup that will benefit th...
Ep 97 - Hans Frauenlob - Curl Runnings
April 26, 2017 07:00 - 42 minutes - 97.7 MBHans Frauenlob’s story doesn’t start at the beginning. Instead, it starts somewhere in the middle, at a point so bizarre it sets the tone for what came before and what comes after. He developed some of the world’s first sports analysis software, worked on the road as a professional musician, represented his country in the Winter Olympics, and helped get businesses off their feet after a natural disaster, and that’s not even all of it. His portfolio may be varied, but there’s one common d...
Ep 96 - Andrew Sharp - Is 'Entrepreneur' an overused word?
April 19, 2017 07:00 - 50 minutes - 116 MBAndrew Sharp is the CEO of global brand Bobux shoes and the co-founder of car tracking software, Blackhawk, but don’t call him an entrepreneur as he believes he isn’t one. Bobux shoes is a company constantly striving to learn more about healthy foot development, while producing quality children’s shoes. However, while children's’ shoes is the business that Sharp is currently in, he wouldn’t say that children's footwear was his natural calling. Instead, Sharp believes that it’s not the fiel...
Ep 95 - John McAvoy - From iron bars to Iron Man (Part Two)
April 12, 2017 07:00 - 43 minutes - 98.6 MBJohn McAvoy spent the first 20 something years of his life as a high-profile career criminal. With an insatiable hunger for success and Britain’s most prolific robbers as his role models, McAvoy quickly became one of Britain’s most wanted criminals. In part two of this special double episode of Xero Gravity, Alice Brine finds out about the moment in time that changed John’s life forever. The moment that led to him becoming not only a career athlete, but an inspiration to children across th...
Ep 94 - John McAvoy - From iron bars to Iron Man (Part One)
April 05, 2017 07:00 - 45 minutes - 105 MBJohn McAvoy survived years spent as a high-profile career criminal. With an insatiable hunger for success and Britain’s most prolific robbers as his role models, McAvoy quickly became one of Britain’s most wanted criminals. Today, he couldn’t be further away from the person he once was. His incessant drive, determination and desire to succeed is still there, only he’s discovered an outlet to channel it into that sees him not only helping himself, but helping others on a daily basis. In p...
Ep 93 - Frances Valintine - Embracing automation
March 29, 2017 07:00 - 1 hour - 137 MBThe Mind Lab and the Tech Futures Lab are redefining professional development and education on tech. They’re giving younger generations practical careers to shoot for. As well as helping those already deep in their careers to upskill. All with a focus on staying relevant well past retirement age. It’s a massive mission, one that has The Mind Lab about to launch an online learning platform that will bring free tech education to the world. Valintine knows that education around tech is so mu...
Ep 92 - Scott Haughton - Playing with money
March 22, 2017 07:00 - 56 minutes - 130 MBIt took 18 years of corporate life for Scott Haughton to make the leap to entrepreneurship. Like most successes stories, the road to where he is today was unconventional. Inspired by an entrepreneur at a conference, Haughton realized it was time to pursue his own venture. Not knowing what that venture would be, he eventually set his sights on luxury indoor play facilities.
Ep 91 - Sheryl Thai - Who run the world?
March 15, 2017 07:00 - 48 minutes - 110 MBThe founder of the League of Extraordinary Women, Sheryl Thai, spends her days bringing female entrepreneurs together. Her mission is, and always has been, to create a space where women can authentically connect, share their success, share their failures, feel inspired, and above all, feel solidarity that there are women out there going through similar shared experiences. The League is also a place where the word ‘networking’ is prohibited, and any kind of card-swapping is a definite no-no....
Ep 90 - Robert Oliver - My Umukuka Rules
March 08, 2017 08:00 - 43 minutes - 101 MBA chef, TV presenter, author, and consultant, Robert Oliver’s weapon is food. But his journey has been far from linear, and has seen him experience the highest of highs, and the lowest of lows. He’s hit rock bottom and taken out the prize for Best Cookbook in the World. Throughout it all, he's stayed true to his passion, to re-educate people on the importance of food cultures and their role in indigenous history.
Ep: 89 - Rob Roy Campbell - I like the sound of that
March 01, 2017 08:00 - 39 minutes - 89.4 MBWhen it comes to audio technology, which do you prefer: old-school analog, or modern digital? Rob Roy Campbell is proving that it pays to deliver the best of both worlds. His business, Electronaut, has been ‘long-game’ since day one. It all started with a passion for the product, and a desire to give people the means to record sound using high quality equipment that lasts. He speaks technically, but in a way that is incredibly informative and not at all that hard to understand. In this e...
Ep: 88 - Adil Dhalla - How to adult
February 22, 2017 08:00 - 38 minutes - 88.2 MBLike most people, Adil Dhalla is a busy man. He has a full-time job, a number of side projects, and people to make time for, but what separates Dhalla from the majority is his ‘why?’ And my oh my is it a good one. After realizing traditional corporate environments gave him the sinking feeling that things weren’t going well in the world, he made a promise to himself, a promise “to be on the side of people who are trying to make it better.” And that’s exactly what he’s done. Executive Dire...
Ep: 87 - Jonathan Byrt & Jesse Leeworthy - Bromance in a bottle
February 15, 2017 08:00 - 47 minutes - 108 MBWhen you think of reusable water bottles, beautiful probably isn’t the first words to spring to mind. The practical, dull colored cylindrical bottles your grandad takes hiking, yes. A bottle the cool kids are lusting after, not so much. But the practical and the beautiful can coexist, because (former) financial consultant Jonathan Byrt and product design engineer Jesse Leeworthy made it happen. A business born out of a frustration with single-use bottles, Memobottle has grown to become so ...
Ep: 86 - Loren Brill - Eat, Bake, Love
February 08, 2017 08:00 - 32 minutes - 74.1 MBAfter one trip to the doctor’s office, your whole life can totally change. You hear about it happening to other people but when it happened to Loren Brill, it unleashed her inner entrepreneurial dragon. When she couldn’t find the healthy comfort foods she craved, she realized she had to make them herself -- ultimately becoming the founder of Sweet Loren’s, a healthy cookie dough company that’s changing the game. And you’re not going to believe who her first buyer was! Loren’s shares her va...
Ep: 85 - RONE - If these walls could talk
February 01, 2017 08:00 - 1 hour - 144 MBRONE is based in Melbourne, Australia, but his paintings can be found around the world. He’s a street artist who resists categorization, and RONE explores the challenge of defining - much less selling - an art form that’s outside traditional boundaries: what’s the difference between a graffiti artist and a street artist? A street artist and a contemporary or fine artist? He also digs deep into question such as: why is the forbidden so enticing? What changes when you move from painting for yo...
Ep: 84 - Brittany Cole Bush - We're gonna need a bigger goat
January 25, 2017 08:00 - 43 minutes - 59.2 MBBrittany Cole Bush is a woman on a mission, revolutionizing the US farming industry, one sheep at a time. When it comes to being sustainable and accessible, the farming industry in the US faces a lot of challenges. But Brittany knows that bringing the next generation of farmers and land stewards together for food and fun is a big part of the solution. “What does it mean to be organic, what does it mean to be sustainable, what does it mean to be local?” she asks. Brittany wants us to ask th...
Ep: 83 - Geoff Ross - MOA money, moa problems
January 18, 2017 08:00 - 38 minutes - 88 MBGeoff Ross is one of New Zealand’s most successful serial entrepreneurs -- Liz sat down and talked with him about things that maybe you wouldn't expect. Geoff shares some gritty details and hard-earned lessons: “When you’re in your business - and I was there myself!- you feel quite lost and alone and you don’t know those options until you’ve been through it a few times.” And for someone who doesn’t want anything to do with politics, Geoff’s also got some ambitious ideas about how New Zeala...
Ep: 82 - Adam Ü - Snow big deal
January 11, 2017 08:00 - 34 minutes - 63.5 MBImagine landing not one but two dream jobs - what would that feel like? Adam Ü is making it happen, so we asked him. From the ski slopes of Myoko, Japan, to tropical waters of the Caribbean and beyond, Adam’s double life as a semi-professional skier and marine biologist is an enviable one. Inspired early in life to follow his love of outdoors and the ocean, Adam has put in the time and effort required to make his dream a reality. “There's been a lot of luck, but it's also hell of a lot...
Ep: 81 - Lydia Daniller - Finding your sweet spot
January 04, 2017 08:00 - 49 minutes - 91.4 MBFemale pleasure is still largely a taboo topic in most societies, which is exactly why Lydia Daniller knew she needed to use her voice as an activist and storyteller to speak up. Driven to educate, inform and destigmatize, Lydia launched into a truly ambitious project: a sexual pleasure research website called OMGYES. This kind of honest radicalism isn’t new to Lydia - from early on in life she’s been crafting the unexpected through her love of poetry, photography and videography. “It ta...
Ep: 80 - Jack Candlish - Your surfboard is trashing the ocean
December 28, 2016 08:00 - 26 minutes - 49 MBA laid-back carpenter by day, after hours you’ll find Jack Candlish crafting the perfect ride, one surfboard at a time… and he might just change the world while he’s at it. A nature lover with a passion for waves, Jack observed firsthand the contradiction between the tranquility of the ocean and the toxicity of polyurethane used to produce surfboards. The issue piqued Jack’s interest in building his own boards. Today, his eco-philosophy is the driving force behind Jack’s surfboard busine...
Ep: 79 - Kishshana Palmer - Who said it can’t be fun?
December 21, 2016 08:00 - 30 minutes - 56.5 MBKishshana Palmer is not your average not-for-profit consultant. A vivacious and lively entrepreneur, she’s a consultant who will both give you a hug and a kick in the pants. Kishshana’s built a business on being unique - which she says is both a blessing and a curse. “There have to be different shades to how you show up in the world,” she told Elizabeth. “The balance that I needed to strike was to be my most authentic self, while still helping folks to feel comfortable.” Kishshana’s bu...
Ep: 78 - Hamish Pinkham - Let the good vines roll
December 14, 2016 08:00 - 49 minutes - 90.6 MBHamish decided to throw a New Year’s party with a few university mates back in 2003. At the time he had no idea that it would go on to become one of New Zealand’s biggest and most successful music festivals. Rhythm and Vines is a three-day music festival, famously located at a vineyard in Hawke’s Bay. It’s also geographically the first place in the world to see the new year. What started out as a small party now attracts crowds in the tens of thousands and artists from across the globe. Bu...
Ep: 77 - Timmy O’Neill - To infinity and beyond
December 07, 2016 08:00 - 38 minutes - 70 MBYou’re climbing a gigantic cliff face, it’s 2,300 metres to the summit, and there’s no guarantee you’ll even get to the top… this sounds hard enough as it is, but imagine doing that without the use of your legs… Timmy O’Neill’s outlook in life is shaped by conquering what others would call the impossible. No matter how many times he’s failed, the decision to succeed has always been Timmy’s driving force. “Failure is a way forward,” says the professional rock climber, comedian, and founde...
Ep: 76 - Sarah Riegelhuth - Are you going broke slowly?
November 30, 2016 08:00 - 52 minutes - 95.5 MBFrom the streets of Melbourne, Australia, to the slopes of Boulder, Colorado, Sarah Riegelhuth is leading the way in an entrepreneurial streak. Sarah’s a firm believer that the old school dreams of owning a house or investing in stock won’t financially make or break us – but starting early and taking control is what makes all the difference. “Money is just a tool. The only relationship you need to have with it is that you’re roughly in control of it,” she told Elizabeth. Sarah’s ‘n...
Ep: 75 - Will robots replace us all?
November 23, 2016 08:00 - 23 minutes - 31.7 MBTechnology keeps many of us in a job, but is it soon to make us redundant? And, If technology is really helping us focus on what is most important to us, what does the future of the world look like? In this episode of Xero Gravity, Elizabeth Ü is joined by not one, but two, guests to discuss the future of work, how we spend our time and the role of technology in taking us there. Listen along as Abhijeet Dwivedi, COO at Zenefits and Jason Mills, director of sales and success at Expensify,...
Ep: 74 - Why great apps make it personal
November 16, 2016 08:00 - 22 minutes - 51.7 MBNeeds something done? There’s always an app for that - or so the joke goes. But not all apps are created equal. The key to success? Get personal. App and mobile marketing expert Kelly Slessor dug through 40,000 app reviews last year. There was a strong common message: people like apps that are easy to use, and save them time, and can be personalized. “[It’s] all about personalization,” she told Xero Gravity host Elizabeth U. “A space on my phone that is about me, there’s content for me...
Ep: 73 - No one ever talks about how lonely it is
November 09, 2016 08:00 - 25 minutes - 35.6 MBTiring, lonely, tough. Daniel Flynn says this is the honest truth behind entrepreneurial success. And he should know, with a company that’s now worth more than $5 million, he’s no entrepreneurial rookie. “It’s crazy how hard some days are, but I think everyone goes through it,” the co-founder and managing director at Thankyou told Elizabeth U. “I think the illusion is that you're connected with a lot of people. There's all this excitement, but I think actually the process can be quite lone...
Ep: 72 - What is success anyway?
November 02, 2016 07:00 - 23 minutes - 31.7 MBHe thought that there was no way to make a living doing the thing he loved most of all. Seven years later - he’s proving them all wrong! “There's the old Joseph Campbell saying of follow your bliss. But the other part of that I've found is to market your bliss... figuring out on an entrepreneurial sense how to connect your work with other people you will value that work.” In this episode we speak to Tom Fishburne, CEO at Marketoonist, about the power that internal and external pressures ...
Ep: 71 - Lessons from the university of life
October 26, 2016 07:00 - 19 minutes - 26.2 MBThey told her she couldn’t be an artist but she did it anyway. So how do you rebel against your upbringing, build a company with no business experience, and live to prosper? Founder and creative director of publishing and design consultancy agency The Press Room, Kelley Cheng is a pop culture junkie who credits passion and perseverance as the key to her success. Although she says she’s slowed down a little now, she hardly slept while building her design agency. Now she’s on top of her ga...
Ep: 70 - Innovation from the inside out
October 19, 2016 07:00 - 18 minutes - 25.4 MBAn entrepreneur tends to work on their own, an intrapreneur launches new stuff from inside a company as an employee. How can each worldview work for you? GM and head of small business NA at PayPal, Amit Mathradas thinks they’re pretty similar. “It’s about passion, it’s about a desire to change the status quo, it’s about the ability to go drive a new wave or new form of thinking.” In this episode, Amit takes his passion for small business, and shines a light on digital payment innovation ...
Ep: 69 - Be liked? Be tough? Be both
October 12, 2016 07:00 - 20 minutes - 28.3 MBShe’s a female leader in a male-dominated industry, mixing business with pleasure, and losing sleep. While Elvina Farkas is often described as a rising star in the creative scene, she’s also a woman with a lot on her plate. The young creative director and co-founder of Anue in Singapore talks openly to Elizabeth about walking the well trodden path between being liked and being tough. “As a woman in the creative space, there’s a line between trying to be respectful, and trying to be a go...
Ep: 68 - Choosing the right technology for your business
October 05, 2016 07:00 - 18 minutes - 25.5 MB“Technology in the workplace is more of a dialogue now than ever before... It’s much more important to have a device you’re happy with, and the cloud is the reason for that.” Meet Angus Kidman, editor-in-chief at finder.com.au. He’s a self-confessed tech geek with an eye on just about anything IT. You name it - he knows about it! Tune in to Xero Gravity #68 as Angus gives the 411 on making the right tech choices for your business - and whether the rise of interconnectivity makes the Appl...
Ep: 67 - Conflict resolution tips for work (and life)
September 28, 2016 06:30 - 18 minutes - 26.1 MB“Most of us are conflict averse and would prefer to hide under the doona at home than to approach a colleague to discuss something that's challenging.” Meet Nicole Cullen, she’s not afraid of a good argument - and as a mediator (and mum) she’s sure seen plenty of them. On Xero Gravity 67 Nicole shares her dispute resolution smarts to help you face conflict like an absolute boss. You’ll hear plenty of simple tips to help you ward off those awkward watercooler moments - from avoiding fir...
Ep: 66 - Building a business with your best friend
September 21, 2016 07:00 - 25 minutes - 34.9 MB“We went from talking about boys and what our plans were for the weekend to our projections, who we have to talk to, opportunities that just came up.” Emily Moon and Kelsey Carlstedt are not your conventional business partners. What started as a shared dream in high school has led these best friends on an entrepreneurial mission - one that’s employing, educating and empowering women across three continents. On Xero Gravity #66, Emily and Kelsey, co-founders of By Grace Designs, chat abou...
Ep: 65 - Building yourself out of business operations
September 14, 2016 07:00 - 17 minutes - 24.2 MB“We’re clear with our team about what we want but we also offer… the ability to work remotely. So if someone wants to go and live in Bali for a month and work from there, then we’re fine with that.” A passion for working hard and playing hard is what inspired Meryl Johnston to build her small business, Bean Ninjas. Less than 12 months on she has a small team of global employees, a growing client list and a shrinking timesheet. Tune in to Xero Gravity #65 as Meryl joins Elizabeth Ü for a ...
Ep: 64 - Kickstarting your way into business
September 07, 2016 07:00 - 19 minutes - 27.2 MB“Crowdfunding is really useful - you can use it to assess market demand, you can use it to profile a customer audience that you know almost nothing about.” Meet Brian Quach, co-founder of Tree To Tub, and a guy with a love of berries that’s led him down a very unique business path. An entrepreneur with some serious crowdfunding game, it took Brian and his business partner all of 15 hours to quadruple their Kickstarter goal. On Xero Gravity #64 Brian shares the secret sauce to his crowdfu...
Ep: 63 - Low cost marketing for small biz success
August 31, 2016 07:00 - 25 minutes - 35.1 MB“There's a couple of different hats that small business owners wear. In the beginning it's important to educate yourself on marketing and to have a certain level of knowledge. In saying that it's also important to bring on the right experts at the right time.” Meet Emma Sharley, a small business marketing consultant with a big passion for savvy brand marketing that won’t cost the world. As an entrepreneur herself, Emma truly understands the value that comes from marketing your business ri...
Ep: 62 - Work culture 101: Trust each other enough to fight
August 24, 2016 07:00 - 26 minutes - 48.9 MBLooking to get the most out of your small biz team? Want to build a vibrant and thriving working culture, but not sure how to go about it? In this episode of Xero Gravity we chat to Matt Rissell, CEO at Tsheets, about how awesome workplace culture and passionate people make for a truly magnificent day at the office. A people-first leader, Matt explains that great culture comes from encouraging feedback and listening first. “You have to trust each other enough to fight. The truth is if yo...
Ep: 61 - Why paid search marketing is a lot like marriage
August 17, 2016 07:00 - 29 minutes - 41.2 MBTurns out that paid search marketing is a lot like marriage. At least that’s what Fernando Gomez, CEO at SpargoConnect LLC and paid search marketing expert, has come to believe. “You don’t go up to somebody and say, ‘Hey, we just met. Would you like to get married?’ That’s creepy. But that’s the same thing we do with our ads or our marketing and so our customers will think, ‘I don’t even know you. We haven’t gone for coffee.’” In this episode of Xero Gravity, Fernando shares his sec...
Ep: 60 - Small biz cyber security: the good, bad & funny
August 10, 2016 07:00 - 28 minutes - 38.9 MBCyber security is the biggest threat to small business, often because - unlike large corporations - they lack the resources to commit to security. With an onslaught of modern security breaches, crooks are compromising business in order to attack or obtain customer details. Felix Shi - product security specialist at Xero joins host Elizabeth U on this week’s episode of Xero Gravity. Felix’s enthusiasm for cyber security will challenge listeners to really consider whether their own small b...
Ep: 59 - Busy is a state of mind, not a state of being
August 03, 2016 07:00 - 18 minutes - 25 MBSomeone wise once said, “Busy is a state of mind, not a state of being”. Perhaps that person did not know the time challenges of running a small business. From very early on in his career, organizational and executive coach Tim Kitching has maximized his time well to fit in more of what he loves - spending time with family and playing ice hockey. “In anything that I want to do I've just got to set my mind to doing it and pursue it with everything I have and it will actually happen. Once ...
Ep: 58 - Why you're doing mindfulness all wrong
July 27, 2016 07:00 - 29 minutes - 40.8 MBIf you wanted to get to know yourself better, what would you do? There’s a whole world of mindfulness that goes beyond breathing and meditation; And it starts with you. In this episode of Xero Gravity, we speak to Dandapani - a Hindu Priest, entrepreneur and speaker on self-development - about how mindfulness and concentration can make you a better small biz leader. “Life is finite. I don’t believe life is short. The other thing that’s finite is my energy. I only have so much energy in e...
Ep: 57 - Five grand and a backpack: Starting out in business
July 20, 2016 07:00 - 24 minutes - 34.2 MBWhat do you get when you combine five grand, a backpack and sheer love for 100% Agave Tequila? One of the newest and hottest craft Tequila brands in the Western World. Eric Brass, CEO and founder of Tromba Tequila, had an entrepreneurial itch he needed to scratch. Against the odds and against convention, Eric successfully launched his own craft liquor brand - and did so through grassroots methods only. Join Eric at his downtown Toronto office (that features a bar) and Elizabeth U, as Eric...
Ep: 56 - The transformative effect of software on your small biz
July 13, 2016 07:00 - 30 minutes - 42.1 MBThere’s no such thing as perfection - yet it’s one of the biggest mistakes made by small businesses when implementing technology at the start of their entrepreneurial journey. Manu Jaffrin, COO & Managing Vice President GetApp explains that getting your product out to market with the current technologies in place is the best way to then iterate your offering. He says that waiting for everything to be perfect is a key error businesses make around the world. “When we launched GetApp in Jan...
Ep: 55 - Future gazing: Brett King on augmented reality
July 06, 2016 07:00 - 22 minutes - 30.3 MBJust when you thought technology couldn’t possibly get any more awesome, in walked augmented reality. The younger, hipper sibling of virtual reality, augmented reality is what happens when technology and reality collide. And there’s really no telling where things could end up. What this really means that the possibilities for small businesses and entrepreneurs are endless. This week, Brett King, founder of Moven and host of BREAKING BANK$ stops by to chat about all the amazing things y...
Ep: 54 - Why an omnichannel strategy will boost sales
June 29, 2016 07:00 - 23 minutes - 32.1 MBOmnichannel means building trust with customers through having the same products, the same pricing and the same look and feel across multiple channels. If you’re an e-retailer and you’re not on Amazon, then you’re missing out on a huge opportunity. Over 40% of all online shoppers are searching for products on Amazon first. To learn more about the nuts and bolts of omnichannel for small business, Kevin McKeand who heads up Strategic Business Development and Partnerships at BigCommerce joi...
Ep: 53 - How small biz lending can take your business to the next level
June 22, 2016 07:00 - 25 minutes - 35.4 MBIf a bank rejects your small business loan. Then all hopes and dreams of accessing capital flies out the window, right? Wrong! There are an array of options available for small business owners looking to source financing. Be it traditional or alternative, this week’s episode focuses on data-driven lending and how it breaks down geographic boundaries to create more opportunity for entrepreneurs. This week, Michael Finklestein, CEO and founder at the Credit Junction stops by to educate us ...
Ep: 52 - Effective communication matters in small biz
June 15, 2016 07:00 - 22 minutes - 31.2 MBPublic speaking, pitching, talking and listening - communication is integral to every aspect of business ownership and is one skill that directly impacts success. Just like any other skill, to be an effective communicator, you need to practice. And this week’s guest, Dr. Ebony Utley, associate professor at California State University Long Beach, will tell you why. “Communication requires iteration and reiteration just like every other aspect of your business because how you’re describing...
Ep: 51 - How to negotiate as a freelancer
June 08, 2016 07:00 - 18 minutes - 24.9 MBFlexible, yet fickle, freelancing is a choice of work that won’t suit the non-persistent. But for those of you hooked to this ad-hoc way of life - it’s important to know when you’re negotiating a project price, you’re also negotiating the experience and what it means for your individual brand. Bobby McGill, founder of Branding in Asia Magazine and life-long freelance writer has landed roles writing for some of the world’s most regarded newspapers, has interviewed ex-president of the United...
Ep: 50 - Creative freelancers, get your finances together!
June 01, 2016 07:00 - 25 minutes - 34.7 MBThe life of an artist is typically all or nothing and so is their taxable income. As such, many accountants don’t have the patience to guide creative clients through the motions of each financial year. Introducing Paco, founder and director of the HellYeah Group - a boutique bookkeeping agency aimed at creative folk needing financial support. Paco joins Xero Gravity host Elizabeth U to discuss some of the financial holes creatives find themselves in and how she assists them in getting thei...
Ep: 49 - How a bad review might be good for business
May 25, 2016 07:00 - 28 minutes - 39.6 MBThis episode is all about user-generated reviews, that means the customer reviews written on sites such as TripAdvisor, Yelp, OpenTable and even Facebook. Business owners are all too familiar was those feelings of angst when it comes to engaging with their online reviews. But what ends up happening is a lost opportunity to acquire new customers and ultimately increase profits. According to Bill Tancer, the first thing business owners must do is engage with their reviews. “Why should you ...