'We've had to come up with a strategy to get through this weird time" | Interview with Heidi Reimer-Epp

WTC Winnipeg's Podcast - BDC Small Business Week

English - April 22, 2020 17:00 - 5 minutes - 3.86 MB
Management Business business entrepreneurship trade innovation inclusion sustainability Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: "If the internet is out for 90 seconds, we get a call right away" | Interview with Bryan King

Next Episode: "With great change brings great opportunity" | Interview with Neil Krovats

In this episode, Heidi Remer-Epp, CEO and Co-Founder of Botanical Paperworks, shares the impact of COVID-19 on her business and how they have adapted their strategy to get through this challenging time. Heidi shares with Mariette Mulaire what she calls the 2s and 4c strategy - Safety, Sales, Cash, Create, Cleanup, and Communicate.

Botanical Paperworks manufactures special eco-friendly paper made from paper waste which is embedded with seeds. The paper is meant to be planted as it is entirely compostable. The paper then grows into flowers, herbs or vegetables.