When you’re running a business, no matter what size, there is one key element you should focus on. In everything you do, whether it’s marketing or content, put your client first.

You have to be able to put yourself in your client’s shoes. If you care, and do right by your customer, everything else will work out. Texas Attorney Bill Voss owns and runs a variety of businesses, from a property insurance claim law firm to a marketplace that sells guns and ammo. Bill and Tom talked about how Bill runs all of his businesses with this community-driven and client focus.

Bill uses his drive and passion to help people to shape how he does business. Find out how adopting his approach and mindset can benefit you.