Meet Our Own Susie Bacus, Our Tough Lady That Runs the Marketing Services Department at FWM

Susie Bacus is the Director of Marketing Services at Foster Web Marketing. This award-winning marketing firm provides custom-tailored solutions for medical practices, service businesses, and law firms. Susie’s entrepreneurial spirit motivates her to help others by always adapting to challenges and finding innovative ways to create long-lasting change. She graduated from Radford University with a B.S. in Communications and Public Service.

As concern rises over the latest AI, entrepreneurs and business owners are at odds over the lasting impact of such tools. Will AI completely change the future of business? 

The truth is that companies have already started leveraging the convenience of AI tools in one way or another. It helps them stay competitive by improving efficiency and creativity in the workplace. Even with the doubts surrounding the use of AI-generated content, it’s important to understand the potential benefits it poses to the growth and success of businesses.

In this episode of The World of Marketing Podcast, Tom Foster Jr. welcomes Susie Bacus, Director of Marketing Services at Foster Web Marketing. They discuss the best practices to stay competitive in a dynamic industry, what the rising popularity of different AI tools means for the future of marketing, how to leverage AI to enhance creativity, and the most beneficial software to help keep your work organized.