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111: The User is Drunk with Richard Littauer
Working Without Pants - Creative Entrepreneurship
English - September 18, 2018 11:17 - 28 minutes - 19.4 MB - ★★★★★ - 54 ratingsDesign Arts Business Careers businessdevelopment creativity entrepreneurship agency b2bsales consultingfirm softwaredevelopmentfirm Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 110: Generate Leads on Linkedin with Wayne Breitbarth
Next Episode: 112: Linkedin Secrets with John Nemo
Richard Littauer is the creator of The User is Drunk website. Richard's story is an interesting one involving a unique marketing tactic he used to grow his business. Tune in to hear about this form of viral marketing that had tremendous success and generated tons of opportunities.
Essentially, Richard gets drunk and reviews the user experience (UX) of websites. This was one of Richard's many think-outside-of-the-box ideas and just happened to be the one that took off. In this episode we hear all about how this clever way of providing UX feedback to web developers and designers started off as a silly idea and ended up producing great learning experiences and new ventures.