Beautiful Misfits artwork

TKE: Fashioning a greener future, with Edzard van der Wyck, Sheep Inc co-founder

Beautiful Misfits

English - July 22, 2021 08:52 - 46 minutes - ★★★★★ - 13 ratings
Management Business Entrepreneurship business disputes feminism industry interview success women workplace workplacedisputes Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Building a community, with Simon Mottram, Rapha founder
Next Episode: How kindness builds the bottom line, with Anna Blackburn, Beaverbrooks managing director

Sheep Inc is a new kind of fashion brand and its knitwear leaves behind zero emissions, zero harm and zero waste. The attention to detail needed to create this kind of accountability is staggering - involving everything from sourcing wool from regenerative farms to solar-powered knitting machines. Even the sheep that produce the company's wool are fed food that makes them burp less – and produce less methane.
Sheep Inc is also a radically transparent brand and you can access entire provenance of your jumper by just scanning its tag. Mary as she talks to co-founder Edzard van der Wyck about what made him want to create this kind of fashion forward brand - and whether the industry as a whole is ever going to clean itself up.
Mary's new book, Rebuild: how to thrive in the new Kindness Economy is available to buy now.
To get in touch with team Portas, email us at: [email protected]
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Sheep Inc is a new kind of fashion brand and its knitwear leaves behind zero emissions, zero harm and zero waste. The attention to detail needed to create this kind of accountability is staggering - involving everything from sourcing wool from regenerative farms to solar-powered knitting machines. Even the sheep that produce the company's wool are fed food that makes them burp less – and produce less methane.

Sheep Inc is also a radically transparent brand and you can access entire provenance of your jumper by just scanning its tag. Mary as she talks to co-founder Edzard van der Wyck about what made him want to create this kind of fashion forward brand - and whether the industry as a whole is ever going to clean itself up.

Mary's new book, Rebuild: how to thrive in the new Kindness Economy is available to buy now.

To get in touch with team Portas, email us at: [email protected]

Subscribe to the Portas POV Newsletter for musings, provaction insights and inspiration.

Want to keep up-to-date with all things Portas? Follow us here:

Instagram ** Linkedin ** Twitter

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