Post Status Draft – The WP Agency Journey With J.J. Toothman Of Lone Rock Point

Episode Highlights:

The Growth of Lone Rock Point [00:00:32] JJ discusses the growth of his agency, Lone Rock Point, from 4-5 people in spring 2020 to 16 people now.

Remote-first Approach [00:02:29] JJ talks about adopting a remote-first organizational structure from the beginning and how they didn't miss a beat when the pandemic hit in 2020.

Focus on Public Sector and NASA [00:04:02] JJ explains his background in government contracting and how his agency focuses on working with the public sector, particularly in the federal level, including clients like NASA.

The federal government ecosystem [00:11:29] Discussion on the ecosystem and governance of federal government agencies, including guidance and policies.

Starting Lone Rock Point [00:13:39] JJ's decision to start his own agency after exploring side hustles and feeling the desire to be more entrepreneurial.

Niching down to WordPress [00:18:25] The growth and success of Lone Rock Point after focusing on WordPress as their main service offering.

Topic 1: Using WordPress as a Content Management System [00:22:17] Discussion on using WordPress as a content management system and adapting WooCommerce for check payments.

Topic 2: WordPress and the Public Sector [00:22:58] Exploration of using WordPress in the public sector, particularly in government agencies like NASA, for managing and publishing content.

Topic 3: Web Modernization Project with NASA [00:28:26] Overview of a web modernization project with NASA, including evaluating different CMS options and deciding to invest in WordPress.

The SEO and Accessibility Tools in WordPress [00:32:35] Discusses the real-time analysis tools in WordPress for SEO and accessibility, such as Yoast, and how they differentiate it from other CMS platforms.

The Resources and Knowledge Sharing in the WordPress Community [00:34:57] Explains the abundance of resources, knowledge sharing, and community support available in the WordPress ecosystem compared to other CMS platforms.

The Importance of Open Source and User Experience in WordPress [00:37:11] Highlights the significance of open source adoption in the public sector and how WordPress's user experience and inclusivity differentiate it from commercial solutions.

🙏 Sponsor: GoDaddy Pro

Manage your clients, websites, and tasks from a single dashboard with GoDaddy Pro. Perform security scans, backups, and remote updates to many sites on any host. Check up on site performance, monitor uptime and analytics, and then send reports to your clients. GoDaddy Pro is free — and designed to make your life better.

The Post Status Draft podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. 📝

Browse our archives, and don’t forget to subscribe via iTunes, Google Podcasts, YouTube, Stitcher, Simplecast, or RSS. 🎧