Shoppable TV Rising in Popularity

WJR Business Beat

English - February 13, 2024 07:00 - 2 minutes - 2.11 MB - ★★★★★ - 2 ratings
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A new report from LG Ad Solutions says that nearly 30% of connected TV users have made a purchase directly from their TV screens over the last 90 days. The top categories of items selling to consumers via connected tv: clothing, electronics, automotive appliances, and groceries.