Mothers Day Marketing SHould be Aimed at Moms
WJR Business Beat
English - April 24, 2024 07:00 - 2 minutes - 2.1 MB - ★★★★★ - 2 ratingsEntrepreneurship Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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If you're a retailer and you rely heavily on sales for Mother's Day, switch, your focus from marketing to dads to actually marketing to moms. What's the overarching lesson here? As a retailer, you must know your buyer if you're going to be in business.