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Influencer Marketing Impact Starting to Decay
WJR Business Beat
English - June 08, 2023 07:00 - 2 minutes - 2 MB - ★★★★★ - 2 ratingsEntrepreneurship Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: REWIND Program to Address Type 2 Diabetes
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86% of consumers are more likely to trust a brand that uses user-generated content to influence their purchase decisions compared to 12% being impacted by a product promotion from an influencer.