Digital Ad Spending Increases
WJR Business Beat
English - February 07, 2024 07:00 - 2 minutes - 2.14 MB - ★★★★★ - 2 ratingsEntrepreneurship Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Insider Intelligence reports, global ad spending will jump 10% in 2024 up from growth of 6.3% in 2023. CNBC reporting points out, growth looks so strong now because the numbers are being compared to that period of a year ago when activity in the ad space was down. This is good news for the digital marketing space, small businesses may be paying more to advertise in the future.