Poppy Gustafsson, OBE, Co-CEO of Darktrace joins Tyto CEO Brendon Craigie and csuite podcast host Russell Goldsmith as the first guest in a new series of exclusive interviews with European unicorn start-up CEOs. This new series aims to find out about the key issues, pain points and challenges that European start-ups face, and how they can address them with a strategic approach to marketing and communications.