Why is customer experience so important? Neal Polachek, founder of Think Like An App, says today’s consumers expect results now. And he’s right. When we book an appointment, we’d rather tap than call. Want a date? Swipe away. Buy a car in a single click. 

Think Like An App approaches today’s market with the modern consumer in mind. They help businesses incorporate a mobile mindset into everything they do to anticipate the future.

We recently spoke with Neal about why even if you’re not in the technology space, your business should make tech a top priority.