Welcome back to another thrilling episode of Winners Find a Way! I'm your host, Trent Clark, and today's episode is coming to you live from the electrifying atmosphere of the NFR Experience Cowboy Christmas. We've got an incredible lineup of guests and stories that embody the spirit of entrepreneurship and the relentless pursuit of success.

We kick off the episode with a fascinating conversation with Jessica Korterman from Impact Gel. Jessica shares her journey from sewing saddle pads in her father's workshop to becoming the marketing director of the family business. She talks about the challenges of introducing modern marketing strategies like TikTok and Instagram to a company steeped in traditional advertising methods. Jessica's story is a testament to the entrepreneurial spirit, showcasing how she overcame resistance and significantly grew the company's social media presence.

The episode continues with an engaging discussion with Tyler Kijak, the ultimate showdown champion and a prominent figure in the rodeo world. Tyler shares insights into his business, TK Pro Rodeo, and the pressures of performing in front of massive crowds. We talk about the transition from small-town life to the big stage and the mindset that separates winners from the rest.

This episode of Winners Find a Way has been a whirlwind of inspiration, showcasing the grit and determination it takes to succeed in the world of entrepreneurship. Whether you're a seasoned business owner or just starting out, remember that winners always find a way. Thanks for tuning in, and don't forget to check out the Cowboy Entrepreneur Foundation and the fantastic deals.

Disclaimer: The views and opinions expressed in this podcast are those of the host and guest and do not necessarily reflect the official policy or position of any organization.




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