Aaron Barr: How a Creative Agency helps their Artists transition to NFTs | Will, Lee, & Andrew Learn Web3: #41

Aaron Barr is the founder of Atrbute, a creative management agency. Atrbute represents many famous artists and studios such as Shepard Fairey’s (OBEY & Obama’s “hope” poster) Number One Studio, photographer Pari Dukovic (Time cover: Prince Harry & Meghan), and Tristan Eaton (Kid Robot & many famous murals). We discuss his career, how he’s transitioning artists into NFT’s, how he helps artists partner with companies, and how companies are utilizing NFT’s.

In this episode we discuss:

What Aaron and Atrbute offer through creative managementWhat types of artists are most interested in NFT'sOnboarding digital artists to NFT’s:How important it is to understand why his artists are interested in NFT’s and what it is they hope to create, before starting to tailor a solution.Ensuring artists create unique, thoughtful contracts which protect themWhat tools to use to publish an NFT:If the art is a 1 of 1: Superare - https://superrare.comIf the art is a collection of 1:1's: Foundation - https://foundation.appIf the art is a programatically generated NFT: OpenSea - https://opensea.io/assetsThe difference between generating art and minting an NFTProgrammable on-demand generative art through Art Blocks - https://www.artblocks.How Aaron helps launch new digital art projectsHow Aaron meets artists and networks with buyers and corporationsHow Aaron started his creative agencyHow artists might be the vanguards defining which neighborhoods will be the most desirableHow curating your wallet will be like curating your music collection times 10What makes art valuable?How being part of the street art wave has prepared him for the NFT waveWhat different contract types between artists and corporations look likeHow has Art Basel changed in 2021?

More About Aaron and Atrbute

Twitter: @aaronlbarrENS: agentaaron.ethBAYC #5650, Cool Cat #427Tristan Eaton tweet thread on why NFTsShantell Martin on remapping the old art world with NFTs.Atrbute: https://www.atrbute.comAtrbute IG: @atrbute

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