#ServiceDesignDay | Nathan Lucy + Jessica Tungesvik on Customer Personas

Why Service Design Thinking

English - June 01, 2016 12:57 - 9 minutes - 8.69 MB - ★★★★★ - 49 ratings
Non-Profit Business Technology business design designthinking innovation servicedesign Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: CASE STUDY - Designing the Entrepreneur's Experience | Jon Leyh of Ruckus Projects | #8

Next Episode: #ServiceDesignDay | Tatiana El-Khouri + Olivia Lucas on Co-Creation

Happy International Service Design Day!

This is episode 1 of 3 in a series celebrating #ServiceDesignDay! Join the global discussion by sharing this episode with your network!

Check out the show notes + details on #ServiceDesignDay.

________

Nathan Lucy and Jessica Tungesvik of XWorx agency share a case study about transforming a new business from a digital product into an in-demand service. They discuss the importance of designing for a specific customer.

________

Love what you hear? Please subscribe, rate, and review us!

Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else.

Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.