Nature tourism makes up 20% of the global tourism industry and is closely linked to eco tourism when managed responsibly. Ed and Tom host this latest podcast and meet Max Sinclair and Joe Stevens from the website www.ecocompanion.com, which aims to make it easy for people to not only find amazing experiences in nature but also to accurately judge their eco credentials in terms of environment and social responsibility.We talk about what eco-tourism really means, how it ties in with global conservation and rewilding projects, the potential contradiction of eco tourism when flying to destinations, and how to get the most out of your experience.