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Guesst Pivots in the Face of Covid - Where We Buy #147
Where We Buy: Retail Real Estate with James Cook
English - June 11, 2020 14:30 - 26 minutes - 24.2 MB - ★★★★★ - 66 ratingsMarketing Business News Business News Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Guesst started as a way for brands to sell goods on consignment in physical stores. But as the pandemic hit and experiential retail went into hibernation, Guesst began marketing its internal sales reporting software as a new product for retailers and property owners to use in calculating percentage rents. CEO Jay Norris explains how his software can build trust between landlord and tenant.
James Cook is the director of retail research in the Americas for JLL.
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Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.