Learn Why Equity-Free Funding is Not Really Free with Ropa Muromba S4 Ep.11

WHERE’S THE FUNDING?

English - July 28, 2022 17:00 - 31 minutes - 1.84 KB
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Previous Episode: How We Funded 17 Supply Chain Tech Companies in Year One With A Small Fund with Brian Aoaeh S4 Ep.10

Next Episode: Helping Small Business Owners Find Marketing Success without the Gimmicks with Lindasy Sims

My guest today is Ropa Murombo, dog-mom, tech entrepreneur and co-founder and COO of Feniska, a company that builds innovative solutions for pets and pet parents that bring the Pet-Tech industry to new heights. Ropa was born in Harare - a city of hustlers. The entrepreneurial gene was embedded in her at a young age as she grew up surrounded by people who are hardworking and enterprising. Ropa was introduced to the world of tech while she was studying International Business in Berlin. Since then, she has had a passion for the creation of digital products that create unique customer experiences and simplify the lives of those who use them. Her creativity, attention to detail and love for extensive research make her an asset to Feniska's Go-To-Market strategy. Ropa co-founded Feniska to create a new world for pet parents to be able to improve the wellbeing of their pets and identify health problems early.

Did you know its estimated the US pet industry reached $99 billion in 2020? Globally, the pet care market has grown to $261 billion in 2022; up from $245 billion in 2021 and is estimated to increase to $350 billion by 2027.

In this episode we discuss:

How Ropa and her co-founder are disrupting the pet health space with their innovative technology
Some hot tips for pet parents
The type of culture they are creating at Feniska as women (of color) in tech
The importance of leading with empathy and creating inclusive workspaces; and
The funding strategy they are pursuing for Feniska.

To learn more about Ropa, follow her on Instagram at chancetheropa, on LinkedIn as Ropafadzo Muromba. Learn more about Feniska at www.feniska.com . Follow the Feniska page on LinkedIn and the Feniska.app page on Instagram.
To my listeners, I hope you enjoyed this episode. If you liked it, leave a rating, a review, download or share this episode.
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