NOVUL is an independent female pop artist with a super fun take on her branding and sound. I really like what she’s doing and figured she’d have a great story behind it all. Turns out, she did! 


She talks about her early days of growing up in a super small town in Canada, working with Poet Name Life of The Black Eyed Peas, how she’s used TikTok and YouTube to market her project and much much more. Hope you enjoy!




Timestamps:


0:00 - Intro


6:16 - Starting as an entertainer at a very young age


11:11 - Previous projects before perfecting her sound and becoming NOVUL


13:01 - Knowing when to rebrand as an artist


17:19 - Moving to LA and her first impressions of living in a big city


23:11 - Finding a great manager (Gary Bowen) and producers


28:38 - The pros and cons of staying on top of social media


32:56 - What’s next for you as an artist?


34:06 - The story behind “Runaway Baby’


41:03 - How to stay motivated (Setting small goals and stacking them)


41:14 thru 42:00 (Promo clip) (Minus time of intro video)


45:11 - Where can people find you?




NOVUL:


Instagram: @itsnovul




Andrew Cramb: 


Instagram: @andrew_ftw




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