116: Will Tenney (Crush Music) | Streaming, Strategy, Promotion, and More
Where Are All My Friends | Discovering Creative Careers with Inspiring Entrepreneurs
English - September 27, 2021 07:00 - 1 hour - 108 MB - ★★★★★ - 245 ratingsMusic Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Will Tenney is the head of Streaming Strategy and Promotion at Crush Music, he was the co-founder of Sun Pop Records out of NYC and currently plays in the alternative band EXIT. In this episode we take a deep dive into the current state of music streaming and promotion in 2021 and what the best practices artists and industry can use to stand out amongst so much noise. Will also shares his come up story of playing in bands at a very early age, to co-founding a record label and so much more. I really loved this one. Will is a great friend of mine and shared so much knowledge in this one! If you like it, do us a massive favor and share it online or with anyone you know that would like it!
Timestamps:
0:00 - Intro
4:34 - Who is Will Tenney
9:20 - Finding His Passion for Music
18:30 - Starting His First Band
26:50 - After College & Escaping His Bank Job
33:04 - How to Start A Record Label
41:50 - Becoming A Part of Crush Music
50:21 - Algorithmic Returns Over Playlisting
59:00 - The Power of Building a Community
1:03:32 - What the Industry Is Looking For In An Artist
1:07:09 - An Email Will Would Respond To
1:12:58 - Will’s Advice
Will Tenney: @callme_will
EXIT: @weare_exit
Andrew Cramb: @andrew_ftw
Produced & Edited by - Deanna Elise: @deannaelxse
Where Are All My Friends Podcast:
Bonus Patreon Content: https://www.patreon.com/whereareallmyfriends
Website: https://www.whereareallmyfriends.com