Ty Shay, CMO of Norton and Lifelock at Symantec: Embracing Accountability as a Marketer

The Real Chemistry Podcast

English - April 12, 2018 16:40 - 21 minutes - ★★★★★ - 22 ratings
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Previous Episode: Joelle Kaufman, CMO, Dynamic Signal: Communicating with Your Company’s Most Valuable Asset, Your People

Next Episode: Doing Good Through Sports: Sue Petersen, Executive Director, Giants Community Fund

Marketers must be accountable to their customers, goals, and revenue in order to succeed. This week Ty Shay, CMO of Norton and Lifelock at Symantec discusses accountability steps for marketers, why he’s a Houston Rockets fan, and his love for the 80s.