Episode 331 Right Now Someone Is Planning Another Crystal Pepsi Comeback
What the HELL Were You Thinking?
English - September 20, 2021 10:00 - 33 minutes - ★★★★★ - 12 ratingsComedy Society & Culture politics religion comedy news journalism current events new york city Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episode 331: Right Now Someone Is Planning Another Crystal Pepsi Comeback
This week Host Dave Bledsoe is enjoying a crisp refreshing Zima, lacing up his Doc’s, and getting ready to watch this new X-Files show! No, wait, he is having delusions after drinking a bottle of Crystal Pepsi from 1993. (Again) On the show this week we head back to the halcyon days of yesterday when everything was clear, soap was pure, and a man could get a Crystal Pepsi at his local 7-11!
Along the way we learn why Dave’s family was so loyal to the Coca Cola company during his childhood. (Turns out everything is a Coke when you live far enough away from civilization!) From there we jump right into the Clear Craze of the late 80’s and early 90’s when every product had to be transparent, you know for health reasons. (Meaning some marketing jack off just made that shit up!) Then we pick up with Pepsi looking to strike a blow in the Cola Wars by launching a brand new product, and the perfidy of the Coca Cola company in their counter attack! (Many Shubs and Zulls knew what it was to be roasted in the depths of a Sloar that day, we can tell you!) Then we tell you all about the “thinking” that went into the concept and the launch of Crystal Pepsi. (Not much) Finally we talk about why Crystal Pepsi only lasted a year before slinking off into ignominy, and slinking back over and over again. (Millennials are just as nostalgic as anyone, maybe more!)
Our Sponsor this week is Royal Crown Clear, the product that tastes kinda like RC Cola, but clear! We open the show with an ad spot of Crystal Pepsi and close with the Band Geeks asking what are we waiting for? (Mostly for the show to be over, so we can all go home for the weekend.)
Show Theme: https://www.jamendo.com/track/421668/prelude-to-common-sense
The Show on Twitter: https://twitter.com/TheHell_Podcast
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www.whatthehellpodcast.com
Give us your money on Patreon https://www.patreon.com/Whatthehellpodcast
The Show Line: 347 687 9601
Closing Music:https://youtu.be/1OLn6-0pwUM
We are a proud member of the Seltzer Kings Podcast Network! http://seltzerkings.com/
Citations Needed:
Clear Craze: The Rise and Fall of Crystal Pepsi
https://www.darkroastmedia.com/clear-craze-the-rise-and-fall-of-crystal-pepsi/
Why Crystal Pepsi Was A Flop
https://www.mashed.com/111261/crystal-pepsi-flop/
Fizzled Out: Why Coca-Cola Purposely Designed a Soft Drink to Fail
https://www.mentalfloss.com/article/547246/why-coca-cola-designed-tab-clear-fail
Uncited Additional Reading:
https://www.businessinsider.com/crystal-pepsi-creator-david-novak-its-failure-taught-important-lesson-2016-7?r=US&IR=T
https://allisonveneziowrites.com/2019/01/29/clear-craze-part-1-drinks/
https://bettermarketing.pub/coca-cola-created-tab-clear-to-destroy-crystal-pepsi-b43602e4e263
https://www.thrillist.com/drink/nation/what-is-crystal-pepsi
https://www.bustle.com/articles/25449-what-ever-happened-to-crystal-pepsi-a-brief-history-of-the-clear-cola-trend
https://theconversation.com/enabling-innovation-lessons-from-crystal-pepsi-84967
https://www.thedrum.com/news/2017/10/31/the-failure-awards-defunct-branding-12-crystal-pepsi
https://www.nytimes.com/1992/04/13/business/business-digest-848292.html
https://en.wikipedia.org/wiki/Clear_craze
https://www.livescience.com/55354-crystal-pepsi-weird-history-of-clear-soda.html
https://en.wikipedia.org/wiki/Crystal_Pepsi
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Episode 331: Right Now Someone Is Planning Another Crystal Pepsi Comeback
This week Host Dave Bledsoe is enjoying a crisp refreshing Zima, lacing up his Doc’s, and getting ready to watch this new X-Files show! No, wait, he is having delusions after drinking a bottle of Crystal Pepsi from 1993. (Again) On the show this week we head back to the halcyon days of yesterday when everything was clear, soap was pure, and a man could get a Crystal Pepsi at his local 7-11!
Along the way we learn why Dave’s family was so loyal to the Coca Cola company during his childhood. (Turns out everything is a Coke when you live far enough away from civilization!) From there we jump right into the Clear Craze of the late 80’s and early 90’s when every product had to be transparent, you know for health reasons. (Meaning some marketing jack off just made that shit up!) Then we pick up with Pepsi looking to strike a blow in the Cola Wars by launching a brand new product, and the perfidy of the Coca Cola company in their counter attack! (Many Shubs and Zulls knew what it was to be roasted in the depths of a Sloar that day, we can tell you!) Then we tell you all about the “thinking” that went into the concept and the launch of Crystal Pepsi. (Not much) Finally we talk about why Crystal Pepsi only lasted a year before slinking off into ignominy, and slinking back over and over again. (Millennials are just as nostalgic as anyone, maybe more!)
Our Sponsor this week is Royal Crown Clear, the product that tastes kinda like RC Cola, but clear! We open the show with an ad spot of Crystal Pepsi and close with the Band Geeks asking what are we waiting for? (Mostly for the show to be over, so we can all go home for the weekend.)
Show Theme: https://www.jamendo.com/track/421668/prelude-to-common-sense
The Show on Twitter: https://twitter.com/TheHell_Podcast
The Show on Facebook: https://www.facebook.com/whatthehellpodcast/
Give us your money on Patreon https://www.patreon.com/Whatthehellpodcast
The Show Line: 347 687 9601
Closing Music:https://youtu.be/1OLn6-0pwUM
We are a proud member of the Seltzer Kings Podcast Network! http://seltzerkings.com/
Citations Needed:
Clear Craze: The Rise and Fall of Crystal Pepsi
https://www.darkroastmedia.com/clear-craze-the-rise-and-fall-of-crystal-pepsi/
Why Crystal Pepsi Was A Flop
https://www.mashed.com/111261/crystal-pepsi-flop/
Fizzled Out: Why Coca-Cola Purposely Designed a Soft Drink to Fail
https://www.mentalfloss.com/article/547246/why-coca-cola-designed-tab-clear-fail
Uncited Additional Reading:
https://allisonveneziowrites.com/2019/01/29/clear-craze-part-1-drinks/
https://bettermarketing.pub/coca-cola-created-tab-clear-to-destroy-crystal-pepsi-b43602e4e263
https://www.thrillist.com/drink/nation/what-is-crystal-pepsi
https://theconversation.com/enabling-innovation-lessons-from-crystal-pepsi-84967
https://www.thedrum.com/news/2017/10/31/the-failure-awards-defunct-branding-12-crystal-pepsi
https://www.nytimes.com/1992/04/13/business/business-digest-848292.html
https://en.wikipedia.org/wiki/Clear_craze
https://www.livescience.com/55354-crystal-pepsi-weird-history-of-clear-soda.html
https://en.wikipedia.org/wiki/Crystal_Pepsi
Learn more about your ad choices. Visit podcastchoices.com/adchoices