From Senior VP At Discovery Channel To Launching Everywoman Studios: Abby Greensfelder On Producing Female Focused Content And The Inaugural Propelle Program

Have you ever wondered who was behind shows like Say Yes To Dress, MythBusters, The Last Alaskans,  Deadliest Catch, or Planet Earth?  Discovery Channel’s former Senior VP of programming and development, Abby Greensfelder, was the driving force behind several award-winning nonfiction and unscripted content. After she left her first co-venture production company, Half Yard Productions, she ventured into a new entrepreneurial journey starting her own media company wonderfully known as Everywoman Studios where the mission is to highlight female-focused stories that create a positive impact. Today, Abby is sharing her continuous efforts to amplify female talent in the entertainment industry. Her studios have recently partnered with Realscreen to offer the inaugural Propelle program which is a female-focused accelerator for aspiring female creators.  One winning project will receive up to US$20,000 to further develop their project and make it production-ready. Abby discusses all the details behind her new program as well as an in-depth look into her awesome career with nonfiction and unscripted content. Let’s welcome Abby to the show! For more info on Propelle, check the show notes!

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