129: Wade Becker gets his adrenalin pumping for better business connections [podcast]

Wade Becker is always up for an adventure – whether it’s flying in his experimental class airplane or SCUBA diving in the Palau Islands in the South Pacific. As a kid, he would read the National Geographic magazines dreaming of being able to explore other parts of the world. Thanks to the flexibility of working in public accounting, he’s been able to do just that.

In this episode, Wade and I talk about how “business wasn’t meant to be boring.” Clients always reach out looking for technical expertise but by the end of that first conversation, he’s interested in creating a deeper connection with that person – usually by asking about their passions and interests outside of work. He finds it’s always good to have a plethora of things to talk about with a client, in the same way that “a painting that is one color is typically not as stimulating as something that you see many different colors on.”